Title: E-Commerce Lead
Company Name: Grameen Healthtech Limited
Vacancy: 01
Age: Na
Job Location: Dhaka
Salary: Negotiable
Experience:
Job Knowledge:
In-depth knowledge of e-commerce platforms, digital marketing channels, and web analytics tools.
Strong understanding of SEO, SEM, social media marketing, and email marketing strategies.
Familiarity with user experience (UX) principles and conversion rate optimization (CRO) techniques.
Technical Skills:
Proficiency in using e-commerce platforms (e.g., Shopify, WooCommerce, Magento) and CMS.
Advanced skills in web analytics tools (e.g., Google Analytics) and data interpretation.
Competency in managing digital advertising campaigns (Google Ads, Facebook Ads).
Soft Skills:
Strong strategic thinking and analytical skills.
Excellent leadership and project management abilities.
Effective communication and collaboration skills.
Abilities:
Ability to develop and execute a comprehensive e-commerce strategy.
Ability to analyze data to derive insights and drive decision-making.
Ability to manage multiple projects and priorities in a fast-paced environment.
Experience Requirements:
Minimum (Years): 8-12 years of experience in e-commerce, digital marketing, or a related role, with at least 3 years in a leadership position.
Job Behavior:
Results-Driven: Focused on achieving and exceeding online sales targets.
Innovative: Continuously explores new technologies and strategies to enhance the e-commerce experience.
Customer-Centric: Prioritizes the needs and preferences of the online customer.
Other Attributes:
Experience in the healthcare or pharmacy e-commerce sector is highly desirable.
Knowledge of omnichannel retail strategies.
Willingness to adapt to rapidly changing digital trends and technologies.
Develop and implement the overall e-commerce strategy to drive online sales growth and achieve revenue targets.
Manage the end-to-end customer journey on the e-commerce platform, ensuring a user-friendly and frictionless experience.
Oversee the day-to-day operations of the e-commerce website and mobile app, including product listings, content management, and functionality.
Plan, execute, and optimize digital marketing campaigns across channels (SEO, SEM, social media, email) to attract and convert customers.
Utilize web analytics tools to monitor performance, derive insights, and make data-driven decisions to improve conversion rates and customer retention.
Collaborate with cross-functional teams, including marketing, supply chain, and IT, to ensure alignment and seamless operation of the e-commerce ecosystem.
Manage the e-commerce budget, ensuring efficient allocation of resources for maximum return on investment.
Stay updated on e-commerce trends, emerging technologies, and competitive landscape to identify new growth opportunities.