Title: Business Development Manager/Head of Business, Small Home Appliances
Company Name: Advanced Chemical Industries PLC (ACI)
Vacancy: --
Age: At most 45 years
Job Location: Dhaka
Salary: Negotiable
Experience:
Bachelor’s or Master’s degree in Business Administration (MBA preferred), Engineering, or a related field.
Formulate the go-to-market strategy for the home appliance division, including product mix, pricing, and positioning.
Manage the complete P&L, driving top-line growth while maintaining strict control over costs to ensure profitability.
Lead product selection, either through local manufacturing or strategic sourcing from international markets.
Ensure products meet local consumer preferences, quality standards, and regulatory requirements.
Design and implement a multi-channel sales strategy, including company-owned showrooms, franchisee networks, and partnerships with national chain stores.
Build a strong dealer network across all divisions and major districts.
Drive corporate sales and bulk orders for private and government institutions.
Develop a powerful brand identity and lead high-impact marketing campaigns (ATL/BTL) to build brand awareness.
Manage the marketing budget and oversee all advertising, promotions, and PR activities.
Establish a nationwide service network to ensure customer satisfaction and brand loyalty.
Oversee the service center operations, spare parts management, and customer complaint resolution.
Build and lead a motivated team across sales, marketing, service, and administration.