Job Description
Title: Senior/ Brand Executive (YAMAHA)
Company Name: ACI Motors Limited
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing
Experience Requirements:
∎ 3 to 5 year(s)
∎ The applicants should have experience in the following area(s):
Advertising Agency, ATL Marketing, Branding, BTL Marketing, Digital Marketing, Social Media Marketing
∎ The applicants should have experience in the following business area(s):
Automobile, Manufacturing (FMCG)
Job Context:
∎ ACI Motors is one of the most growing subsidiaries of ACI Limited. We have Agricultural Machinery, Infrastructural Development Machinery, Automobiles (Yamaha & Foton) & other machinery in our product line.
∎ We have a strong market position in motorcycle unit creating a positive impact in young minds with its world-class brand `Yamaha`. Yamaha has a strong market position in 150cc market with its premium product lines; i.e. R15, MT15, Fazer, FZS FI. Yamaha also provides alternative options to its customers with Saluto (125 cc), Ray-ZR Street Rally (Scooter).
∎ For more information please Log on- http://www.acimotors-bd.com/
Job Responsibilities:
∎ Prepare annual branding activity plan for different segment of products.
∎ Prepare quarterly strategic plan and model wise product branding plan.
∎ Generate ideas to change improvise and develop promotional strategies and programs.
∎ Implement dealer inside branding, and ensuring POS materials in the dealer points.
∎ Ensure delivery of communication materials for BTL activities, attending and executing BTL activities.
∎ Plan and arrange brand activation programs.
∎ Maintain proper communication with dealers, field force, agencies and biker community.
∎ Manage PR & media communications.
∎ Monitor dealer showroom branding.
∎ Generate creative ideas and performing activities for creating brand awareness.
∎ Monitor competitors branding activities and perform brand protection activities.
∎ Prepare analytical reports for management.
∎ Complete any other task assigned by the supervisor.
Additional Requirements:
∎ Age 25 to 33 years
∎ Both males and females are allowed to apply
∎ Strong creative sense
∎ Excellent presentation prepare skills (MS PowerPoint, Canva, Prezi & other presentation software)
∎ Passionate about motorcycle industry.
∎ Candidates with marketing agency experience will be preferred.
∎ Sound presentation and MS Office skills.
∎ Strong communication skill with positive mind-set & willing to travel extensively across the country.
∎ Experience in Event & activation management, advertising, trade marketing, media buying
Salary:
∎ Negotiable
∎ Attractive Salary, Incentive & Benefit package as per company policy.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 8 Nov 2023
Company Information:
∎ 1 Nov 2023
∎ ACI Motors Limited
∎ Address : ACI Centre, 245 Tejgaon Industrial Area, Dhaka-1208.
∎ Business : Pharmaceuticals; Agribusiness; Consumer Brands.
Category: Marketing/Sales
: If you are a passionate about motorcycle, traveling, riding and results-driven marketing professional looking to make a significant impact on our company's growth, we'd love to hear from you. Apply now and join our dynamic team!
