Manager/Sr. Manager (Branding Department)

Job Description

Title: Manager/Sr. Manager (Branding Department)

Company Name: Astha Life Insurance Company Limited

Vacancy: 01

Age: 32 to 40 years

Location: Dhaka

Salary: Negotiable

Experience:
∎ 5 to 7 years
∎ The applicants should have experience in the following business area(s):Insurance

Published: 4 Jan 2024

Education:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing, Masters degree in any discipline

Requirements:

Additional Requirements:
∎ Age 32 to 40 years
∎ Applicants should have experiences in the field of Branding & Advertising in the insurance or finance industry.
∎ Energetic, collaborative, and results-oriented self-starter with solid technological proficiency.
∎ Must possess a good understanding and familiarity with digital platforms.
∎ Candidate with good knowledge in Graphic Designing will get Preference.


Responsibilities & Context:
∎ Prepare annual plans, budget, and activity calendar for the department.
∎ Develop brand guidelines, logos, and positioning platforms and ensure that the brand's identity is consistently reflected in all marketing materials and communication channels.
∎ Conduct market research to understand consumer preferences, market trends, and competitors to identify opportunities for brand growth, market positioning, and consumer targeting.
∎ Develop and implement a comprehensive brand strategy that is aligned with the company's overall values, goals and objectives.
∎ Plan and execute marketing campaigns and events to enhance brand awareness
∎ Create compelling content for social media platforms such as Facebook, Twitter and LinkedIn.
∎ Plan and execute successful product launches by creating effective marketing campaigns and strategies.
∎ Work closely with creative and media agencies for online content.
∎ Establish contact with various e-commerce platforms for product placement on their pages.
∎ Oversee the design and development of the company website.
∎ Monitor web analytics and internal data sources.
∎ Perform any job or task assigned by the authorities.

Required Skills & Expertise:

Compensation & Other Benefits:
∎ Mobile bill, Provident fund, Weekly 2 holidays, Insurance
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 3

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka

Company Information:
∎ Astha Life Insurance Company Limited
∎ SKS Tower, Level-12, Mohakhali
∎ (Army Welfare Trust)

Address::
∎ SKS Tower, Level-12, Mohakhali
∎ (Army Welfare Trust)

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 3 Feb 2024

Category: Bank/Non-Bank Fin. Institution

Source: bdjobs.com

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