Digital Marketer

Job Description

Title: Digital Marketer

Company Name: Henney Bear

Vacancy: --

Age: Na

Job Location: Dhaka (PanthaPath)

Salary: Negotiable

Experience:

• 1 to 3 years
• The applicants should have experience in the following business area(s): Direct Selling/Marketing Service Company

• Bachelor/Honors

• Bachelor’s Degree in Marketing, Business, IT, or a related field.

• 1 to 3 years
• The applicants should have experience in the following business area(s): Direct Selling/Marketing Service Company

• 1–3 years of proven experience in Digital Marketing (E-commerce experience preferred).

• Strong understanding of SEO, Meta Ads, and Google Ads.

• Hands-on experience with Google Analytics, Meta Business Suite, and Canva/Photoshop (basic).

• Strong communication, analytical, and time management skills.

• Ability to manage multiple campaigns and meet deadlines.

Location: 2nd Floor, Flat B-1, 152/2, Pathapant, Dhaka – 1205, Bangladesh

Key Responsibilities

E-commerce Marketing:

• Develop and execute online product promotion strategies to increase visibility and sales.

• Plan and implement conversion rate optimization and growth campaigns.

• Optimize product listings, descriptions, and visuals for better reach and conversion.

• Create and manage promotional campaigns, offers, and marketing calendars.

SEO (Search Engine Optimization):

• Perform On-page and Off-page SEO.

• Conduct keyword research, backlink building, and technical SEO improvements.

• Monitor website performance through Google Search Console and Analytics.

• Improve website ranking and organic traffic growth.

Social Media Marketing:

• Manage and execute campaigns across Facebook, Instagram, TikTok, LinkedIn, and X (Twitter).

• Create, manage, and optimize Meta Ads (Facebook & Instagram).

• Engage with followers, manage messages, and build online communities.

• Collaborate with influencers and execute brand partnership campaigns.

Google Ads Campaigns:

• Plan and manage Search, Display, Shopping, and YouTube Ad campaigns.

• Conduct keyword planning, bidding optimization, and A/B testing.

• Set up conversion tracking and analyze ROI for ongoing optimization.

Analytics & Reporting:

• Use Google Analytics, Meta Insights, and other tools for campaign performance analysis.

• Prepare weekly/monthly marketing performance reports.

• Make data-driven decisions to improve marketing effectiveness.

Email & Retargeting Marketing:

• Develop and manage newsletter, promotional, and retargeting campaigns.

• Set up automated email flows and audience segmentation.

• Implement abandoned cart recovery strategies.

Salary: Negotiable (Based on experience)