Customer Relation Executive

Job Description

Title: Customer Relation Executive

Company Name: Berbera

Vacancy: 1

Age: 20 to 30 years

Job Location: Dhaka (Dhanmondi)

Salary: Negotiable

Experience:

• 1 to 3 years
• The applicants should have experience in the following business area(s): Retail Store
• Freshers are also encouraged to apply.

• Bachelor/Honors

• 1 to 3 years
• The applicants should have experience in the following business area(s): Retail Store
• Freshers are also encouraged to apply.

• Age 20 to 30 years

CRM Executive Job Responsibilities (Fashion Brand)

• Customer Relationship Management
• Maintain and grow relationships with existing customers through personalized communication.
• Track customer behavior, preferences, and purchase patterns to build customer segments and targeted campaigns.
• Resolve customer issues efficiently to ensure high satisfaction and retention.

Facebook & Social Platform Management

• Monitor Facebook inbox, comments, and community interactions; ensure timely and brand-aligned responses.
• Manage lead generation through Facebook forms, chat, and ads; ensure proper follow-up and conversion.
• Run CRM-driven retargeting campaigns for abandoned cart users, repeat buyers, and inactive followers.

Ecommerce CRM Operations

• Track and manage ecommerce customer journeys (browse → cart → purchase → repeat).
• Coordinate with ecommerce, warehouse, and customer support teams for smooth order processing and post-purchase communication.
• Reduce return, refund, and cancellation rates through proactive engagement and follow-ups.
• Analyse ecommerce customer data to create personalised offers, reactivation campaigns, and customer win-back strategies.

Communication & Campaign Execution

• Create and schedule SMS, email, and WhatsApp campaigns for new arrivals, offers, and customer reactivation.
• Develop automated CRM flows (welcome messages, abandoned cart reminders, post-purchase feedback).
• Maintain content quality and ensure communication reflects brand tone.

Data Analysis & Reporting

• Prepare weekly/monthly reports on customer segmentation, campaign performance, retention, and conversion.
• Monitor key CRM KPIs: repeat purchase rate, customer lifetime value (CLV), churn rate, and loyalty engagement.
• Provide insights for product, marketing, and sales teams based on customer behavior patterns.