Business Development Executive

Job Description

Title: Business Development Executive

Company Name: Cynergy Limited

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: --

Experience:

• 1 to 2 years
• The applicants should have experience in the following business area(s): Manufacturing (Light Engineering and Heavy Industry)

• Bachelor of Business Administration (BBA)

• Bachelor’s degree in Business Administration, Marketing, Engineering, or related field (MBA or advanced degree preferred).

• 1 to 2 years
• The applicants should have experience in the following business area(s): Manufacturing (Light Engineering and Heavy Industry)

• Experience: Minimum 1–2 years of progressive sales and business development experience,—preferably in Solar EPC, Renewable Energy, or Power sectors.

• Strong understanding of solar PV technology, EPC workflows, and energy market dynamics.

• Proven track record of achieving or exceeding sales targets and driving revenue growth.

• Exceptional communication, negotiation, and presentation skills.

• Proficiency in CRM systems and MS Office Suite.

• Analytical and strategic thinking with problem-solving skills.

• Ability to manage and inspire a team, work under pressure, and prioritize effectively.

• Willingness to travel extensively for business development and client meetings.

Job Purpose

The Business Development Executive is responsible for identifying and pursuing new business opportunities, building client relationships, and driving revenue growth for the company’s Solar EPC (Engineering, Procurement, and Construction) solutions. The role bridges technical knowledge with sales expertise to promote solar energy adoption in the Commercial, Industrial, and Institutional (C&I) sectors.

Department: Sales

Location: Dhaka (with frequent travel)

Reports To: Business Development Manager

Roles and Responsibilities

Market Development & Lead Generation

• Identify potential clients and new market opportunities within the C&I sectors.

• Generate and qualify leads through networking, cold calling, social media, and participation in trade shows or industry events.

• Maintain a pipeline of prospective clients and regularly update lead status.

Client Engagement & Relationship Building

• Meet prospective clients to understand their energy requirements and sustainability goals.

• Deliver persuasive presentations and proposals highlighting technical and financial benefits of solar solutions.

• Maintain long-term relationships to encourage repeat business and referrals.

Proposal Development & Negotiation

• Coordinate with design and engineering teams to develop accurate technical and commercial proposals.

• Conduct preliminary financial evaluations (ROI, payback periods, energy savings).

• Support negotiations on terms, pricing, and contracts in line with company policy.

Market & Competitor Analysis

• Monitor solar industry trends, competitor activities, and policy changes.

• Provide management with insights and suggestions for improving business development strategies.

Sales & Revenue Achievement

• Meet or exceed assigned sales targets and contribution margins.

• Support in preparing annual business plans, territory strategies, and revenue forecasts.

Cross-functional Collaboration

• Work closely with project, engineering, and finance teams to ensure smooth project handover after contract signing.

• Follow up with clients during and after project implementation to ensure satisfaction and identify upselling opportunities.

Deliverables

• Weekly and monthly lead generation reports.

• Accurate and complete client proposals.

• Signed contracts/agreements meeting revenue and margin targets.

• Market intelligence updates for management review.

• Post-sales feedback reports and client satisfaction data.

Key Performance Indicators (KPIs)

• Lead Generation: Number of qualified leads added per month.

• Conversion Rate: Percentage of leads converted to signed contracts.

• Revenue Achievement: Sales revenue achieved vs. target.

• Customer Satisfaction: Measured through surveys or repeat business.

• Timely Reporting: Accuracy and punctuality of forecasts and market reports.

Records to Maintain

• Client contact database and lead pipeline (CRM).

• Records of proposals, quotations, and contracts.

• Meeting notes, follow-up actions, and communication logs.

• Competitor activity and market intelligence records.

• Weekly and monthly sales performance data.

Reporting Structure

• Daily/Weekly: Share lead updates, follow-up status, and site visit summaries with the Business Development Manager.

• Monthly: Submit sales performance reports, revenue forecasts, and market feedback to the Head of Sales.

• Quarterly: Present market trend analyses and suggestions for improving strategies to senior management.