Title: Social Media Marketing Manager
Company Name: Gravity Trade International
Vacancy: 02
Age: 22 to 30 years
Job Location: Dhaka
Salary: Negotiable
Experience:
1. Strategy & Planning
* Develop social media strategy aligned with business goals
* Choose the right platforms (Facebook, Instagram, LinkedIn, X, TikTok, YouTube)
* Create monthly/weekly content calendars
* Research competitors and market trends
2. Content Creation & Publishing
* Write captions, posts, and hashtags
* Design or coordinate graphics, videos, reels, and stories
* Schedule and publish content consistently
* Maintain brand voice and visual identity
3. Community Management
* Respond to comments, messages, and inquiries
* Engage with followers (likes, shares, replies)
* Handle customer complaints professionally
* Build and maintain online relationships
4. Growth & Engagement
* Increase followers organically
* Run campaigns, contests, and promotions
* Collaborate with influencers or partners
* Monitor engagement and audience behavior
5. Advertising & Promotions
* Create and manage paid social media ads
* Set targeting, budgets, and campaign objectives
* Optimize ads for better reach and conversions
6. Analytics & Reporting
* Track performance (reach, engagement, leads, sales)
* Analyze insights and metrics
* Prepare weekly/monthly performance reports
* Adjust strategy based on data
7. Brand Reputation Management
* Monitor brand mentions and reviews
* Manage crisis communication if needed
* Ensure positive brand image online
8. Coordination & Communication
* Work with marketing, sales, and design teams
* Align social media campaigns with offline marketing
* Coordinate launches and announcements
9. Tools & Platform Management
* Use tools like Meta Business Suite, Hootsuite, Buffer, Canva, etc.
* Stay updated with platform algorithm changes
10. Compliance & Policy
* Follow platform rules and ad policies
* Ensure copyright and brand guidelines are respected