Officer/Sr. Officer - Brand and Communication

Job Description

Title: Officer/Sr. Officer - Brand and Communication

Company Name: GPH Ispat Limited

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: Negotiable

Experience:

  • 1 to 3 years
  • The applicants should have experience in the following business area(s): Tiles/Ceramic, Paint, Cement, Steel


Published: 2025-01-14

Application Deadline: 2025-01-20

Education:
    • Bachelor of Business Administration (BBA)

from reputed and recognized University with sound academic Background



Requirements:
  • 1 to 3 years
  • The applicants should have experience in the following business area(s): Tiles/Ceramic, Paint, Cement, Steel


Skills Required: Brand Communication,Brand Planning/ Development

Additional Requirements:
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent communication and presentation skills.
  • Creative thinker with a passion for branding and a keen eye for detail.
  • Proficiency in marketing tools and software.
  • Familiarity with digital marketing and social media strategies.
  • Key Competencies:
  • Strategic thinking and planning
  • Strong interpersonal and collaboration skills
  • Creativity and innovation
  • Analytical and problem-solving abilities
  • Project management skills


Responsibilities & Context:
  • Develop and execute long term brand building strategy aligned with company goals and market trends.
  • Plan and execute ATL campaigns across TV, print, billboards, and wall paintings.
  • Monitor and evaluate the effectiveness of ATL campaigns using metrics like reach, impressions, and share of voice.
  • Develop and manage SEO, social media, and content marketing campaigns.
  • Use analytics tools (e.g., Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager) to track campaign performance and optimize strategies for better results.
  • Collaborate with agencies to produce impactful marketing creatives.
  • Build relationships with masons, engineers, and dealers to enhance advocacy.
  • Track campaign performance, analyze metrics, and optimize marketing efforts.
  • Estimate and establish cost parameters, budgets, campaigns, and potential ROI.
  • Prepare monthly, quarterly and half yearly progress report of the brand activity.
  • Conduct market research to identify brand positioning and market opportunities.
  • Collaborate with cross functional teams in development of advertising, promotions, internal work, campaign, social media, and other areas of representation within the brand guidelines.


Job Other Benifits:
  • Provident fund,Profit share,Gratuity,Insurance
  • Festival Bonus: 3
  • Additional Alternate Weekly Weekend facility



Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales

Interested By University

University Percentage (%)
National University 12.80%
North South University 4.72%
University of Dhaka 4.58%
Jagannath University 2.83%
University of Chittagong 2.29%
East West University 2.02%
Southeast University 1.75%
BRAC University 1.62%
Daffodil International University (DIU) 1.48%
American International University Bangladesh (AIUB) 1.48%

Interested By Age Range

Age Range Percentage (%)
20-30 50.94%
31-35 34.37%
36-40 11.46%
40+ 2.70%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 7.01%
20K-30K 40.30%
30K-40K 28.30%
40K-50K 13.75%
50K+ 10.65%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 7.01%
0.1 - 1 years 6.87%
1.1 - 3 years 19.41%
3.1 - 5 years 23.85%
5+ years 42.86%

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