Media Planner & SEO Expert
Job Description
Title: Media Planner & SEO Expert
Company Name: Guardian Life Insurance Limited
Vacancy: 01
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Graduate in any discipline from any reputed university
Experience Requirements:
∎ 2 to 3 year(s)
∎ The applicants should have experience in the following area(s):
SEO and Digital Marketer
Job Context:
∎ Day-to-day management of campaigns including oversight of digital buy recommendations, execution details, budgets/accounting
∎ Develop insights from data analysis, able to make optimization recommendations
∎ Works with digital campaign manager to develop strategies and recommendations for client activity
∎ Ensuring work deadlines are met
∎ Build strong relationships with the team, media owners and clients where relevant
∎ Take initiative for assisting the campaign manager & management team with wider projects
∎ Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
∎ Track, report, and analyze website analytics and PPC initiatives and campaigns
∎ Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
∎ Optimize copy and landing pages for search engine marketing
∎ Perform ongoing keyword discovery, expansion and optimization
∎ Research and implement search engine optimization recommendations
∎ Research and analyze competitor advertising links
∎ Develop and implement link building strategy
∎ Work with editorial and marketing teams to drive SEO in content creation and content programming
∎ Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
Job Responsibilities:
∎ You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
∎ "Planning digital marketing campaigns, including web, SEO/SEM, email, all social media channels and display advertising campaign.
∎ Strong analytical ability to build and design campaign strategy which will meet target order numbers.
Additional Requirements:
∎ Both males and females are allowed to apply
Salary: Negotiable
Compensation & Other Benefits:
∎ Mobile bill, Medical allowance, Performance bonus, Provident fund, Weekly 2 holidays, Insurance, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Application Deadline: September 27, 2019
Company Information:
∎ Guardian Life Insurance Limited
∎ Address : Head Office: Police Plaza Concord (13th Floor), Tower - 02, Plot # 02,
Road # 144, Gulshan Avenue, Dhaka-1212
∎ Web : www.guardianlife.com.bd
∎ Business : Guardian Life Insurance Limited is the fastest growing life insurance company in the country. Its main sponsors are Apex, BRAC, and Square and other reputed local and foreign investors. Guardian Life Insurance Limited is committed to the same high values, standards and culture as espoused by our sponsors. Guardian Life Insurance Limited has a vision to bring about a positive change & trust in the life insurance business, through product and process improvement, operational efficiency, excellent service and customer focus. At the end of 5-years of its operation, Guardian Life has achieved following market position in the country:
* Achieved Insurance Asian Awards 2017 in the category of Best Insurance Product of the Year, Bangladesh and 2018 proud winner of 03 Awards.
* 3rd largest group insurance service provider and with lowest management expenses.
* Highest premium earner among the 4th generation life insurance companies.
* Highest growth rate for last two consecutive years.
Guardian Life Insurance Limited is seeking highly motivated and talented individuals who have integrity, the relevant experience and a positive attitude to help us bring about the desired change in the Life Insurance industry.
Category: Bank/Non-Bank Fin. Institution
Source: bdjobs.com
Deadline Expired on 27th Sep 2019
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