E-commerce Marketing Manager

Job Description

Title: E-commerce Marketing Manager

Company Name: let's go tech limited

Vacancy: 1

Job Location: Dhaka (Banani)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Financ, Marketing
∎ Skills Required: Advertising & Promotion, ATL Marketing, BTL Marketing, Campaign Management

Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s): Brand communication strategy, Brand Planning/ Development, E commerce, Merketing
∎ The applicants should have experience in the following business area(s): E-commerce

Job Responsibilities:
∎ Develop and deliver the marketing and communication strategy & budget - plan and manage its implementation by closely liaising with key stakeholders.
∎ Develop and handle the defined MARCOM campaigns and subsequently evaluate the effectiveness of these marketing/communication campaigns through consistent reporting and if required make appropriate adjustments to future campaigns.
∎ Act as the brand ambassador number one, drive brand activation and ensure on-brand experience throughout each and every brand touch point.
∎ Regularly conduct in-house brand trainings for all departments and new employees.
∎ Supervise and closely liaise with the appointed Communication/PR agencies and come up with a comprehensive quarterly PR plan.
∎ Collect content, prepare and distribute press releases.
∎ Develop and handle the social media strategy and content plan.
∎ Manage media and influence marketing opportunities and inquiries.
∎ Plan itineraries for media visits, keep departments informed and host media/press trips.
∎ Plan and prepare email marketing and display advertising content.
∎ Verify all advertising for the company in digital channels is in alignment with brand voice.
∎ Optimize the online presence on the social media channels and various booking platforms.
∎ Assist other departments with the production of collateral.
∎ Manage photo and video shoots and update/establish the image database.
∎ Monitor competition and its collateral, advertising, and marketing efforts as well as constantly evolving digital and marketing trends.
∎ Supervise E-commerce Marketing Team
∎ Collaborate with IT department to establish site analytics
∎ Creates graph in the system to track product sales
∎ Lead development of tailored marketing campaigns
∎ Maintain contact with IT department to ensure system security
∎ Identify and reaches out to potential associates
∎ Research and formulates ways to optimize user experience
∎ Use data to create strategic plan
∎ Maintain working knowledge of best practices in marketing

Additional Requirements:
∎ Must be ready to join immediately

Salary:
∎ Attractive package shall be offered to the deserving candidate

Compensation & Other Benefits:
∎ Mobile bill, Credit card, Performance bonus
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 18 Sep 2021

Company Information:
∎ 19 Aug 2021
∎ let's go tech limited
∎ Address : House-94, road-4, Block-B, Banani, Dhaka

Category: Marketing/Sales

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