Job Description
Title: Digital Marketing Manager
Company Name: World IT Ltd.
Vacancy: 2
Age: at least 25 years
Location: Dhaka (Dhanmondi)
Salary: Tk. 20000 - 30000 (Monthly)
Experience:
∎ At least 5 years
∎ The applicants should have experience in the following business area(s):Advertising Agency, Software Company, IT Enabled Service, Business-to-Business (B2B) Software and Services Startup, Advertising Technology (AdTech) Startup
Published: 19 Jun 2025
Education:
∎ Bachelor of Science (BSc) in Computer Science & Engineering, Bachelor of Science (BSc) in Information Engineering
∎ Bachelor’s/Master’s in Computer Science (CSE), Information Technology (IT), Software Engineering, or related fields.
∎ Bachelor’s/Master’s in Computer Science (CSE), Information Technology (IT), Software Engineering, or related fields.
Requirements:
Additional Requirements:
∎ Age at least 25 years
∎ 5+ years of experience in digital marketing, with at least 2 years in a managerial role.
∎ Proven experience with tools like Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and similar platforms.
∎ Strong understanding of IT services and emerging technologies of software development and relevant marketplaces.
∎ Excellent communication, analytical and leadership skill.
∎ Ability to work in a client based global IT environment.
∎ Proven expertise in managing digital marketing projects and securing clients through online market places such as Upwork, Fiverr and Freelancer etc.
∎ 5+ years of experience in digital marketing, with at least 2 years in a managerial role.
∎ Proven experience with tools like Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and similar platforms.
∎ Strong understanding of IT services and emerging technologies of software development and relevant marketplaces.
∎ Excellent communication, analytical and leadership skill.
∎ Ability to work in a client based global IT environment.
∎ Proven expertise in managing digital marketing projects and securing clients through online market places such as Upwork, Fiverr and Freelancer etc.
Responsibilities & Context:
∎ Developing and implementing comprehensive digital marketing strategies aligned with business goals.
∎ Managing marketing budgets effectively to ensure ROI optimization.
∎ Planning and executing marketing campaigns across multiple channels, including SEO, SEM, social media, email, and content marketing.
∎ Collaborating with the technical team to deeply understand services like digital transformation, custom app development, and core development.
∎ Designing campaigns that highlight World IT Ltd.’s technical expertise and track record.
∎ Conducting detailed market analysis to identify niche IT client segments and opportunities.
∎ Supporting the sales team by generating leads and providing industry-relevant marketing assets.
∎ Staying updated on emerging IT trends, such as AI, blockchain, and cloud computing, to integrate them into marketing strategies.
∎ Knowledge about IT products and services of leading tech companies. e.g. Microsoft, Cisco, RedHat, Oracle, Nvidia, Google, Intel etc.
∎ Leading, training and mentoring the digital marketing team to achieve performance goals.
∎ Collaborating with other departments (e.g., graphics, IT solutions) to ensure cohesive campaign delivery.
∎ Setting KPIs for team members and monitoring their progress.
∎ Designing, executing, and monitoring targeted digital marketing campaigns based on client needs & requirements.
∎ Overseeing content creation, including blogs, ads, social media posts, and website copy.
∎ Conducting market research to identify industry trends and opportunities.
∎ Analyzing campaign performance using relevant tech-tools and presenting insights to stakeholders.
∎ Continuously optimizing campaigns based on performance data.
∎ Generate and present service reports regularly based on optimized time frequency.
∎ Strengthening World IT's online presence and global brand image.
∎ Driving lead generation and customer acquisition strategies to support sales goals.
∎ Creating high-value, thought-leadership content like whitepapers, blogs, and case studies to establish expertise in the digital marketing field.
∎ About World IT Ltd.: World IT Ltd. is an IT service company offering cutting-edge solutions in Digital Marketing, SEO, Graphics, IT Solutions, App Development, and Core Level Development. We focus on delivering innovative services to clients worldwide. Join us to lead a digital marketing team and drive our brand to greater heights.
∎ Job Requirements & Responsibilities:
∎ As the Digital Marketing Manager at World IT Ltd., you will be responsible for:
∎ Strategic Planning & Execution:
∎ Developing and implementing comprehensive digital marketing strategies aligned with business goals.
∎ Managing marketing budgets effectively to ensure ROI optimization.
∎ Planning and executing marketing campaigns across multiple channels, including SEO, SEM, social media, email, and content marketing.
∎ IT-Specific Expertise:
∎ Collaborating with the technical team to deeply understand services like digital transformation, custom app development, and core development.
∎ Designing campaigns that highlight World IT Ltd.’s technical expertise and track record.
∎ Conducting detailed market analysis to identify niche IT client segments and opportunities.
∎ Supporting the sales team by generating leads and providing industry-relevant marketing assets.
∎ Staying updated on emerging IT trends, such as AI, blockchain, and cloud computing, to integrate them into marketing strategies.
∎ Knowledge about IT products and services of leading tech companies. e.g. Microsoft, Cisco, RedHat, Oracle, Nvidia, Google, Intel etc.
∎ Team Leadership & Coordination:
∎ Leading, training and mentoring the digital marketing team to achieve performance goals.
∎ Collaborating with other departments (e.g., graphics, IT solutions) to ensure cohesive campaign delivery.
∎ Setting KPIs for team members and monitoring their progress.
∎ Campaign Management:
∎ Designing, executing, and monitoring targeted digital marketing campaigns based on client needs & requirements.
∎ Overseeing content creation, including blogs, ads, social media posts, and website copy.
∎ Conducting market research to identify industry trends and opportunities.
∎ Analytics
∎ Analyzing campaign performance using relevant tech-tools and presenting insights to stakeholders.
∎ Continuously optimizing campaigns based on performance data.
∎ Generate and present service reports regularly based on optimized time frequency.
∎ Brand Growth & Management:
∎ Strengthening World IT's online presence and global brand image.
∎ Driving lead generation and customer acquisition strategies to support sales goals.
∎ Creating high-value, thought-leadership content like whitepapers, blogs, and case studies to establish expertise in the digital marketing field.
∎
Skills & Expertise:
Compensation & Other Benefits:
∎ Mobile bill, Tour allowance, Provident fund, Profit share, Over time allowance, Performance bonus
∎ Salary Review: Yearly
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2
∎ -Competitive salary package based on experience.
∎ -Opportunities for professional growth and international exposure.
∎ -A collaborative and dynamic work environment.
∎ -Access to the latest tools and technologies.
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka (Dhanmondi)
Company Information:
∎ World IT Ltd.
∎ 6th floor, Lilyrin Tower, Dhanmondi - 2
Address::
∎ 6th floor, Lilyrin Tower, Dhanmondi - 2
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 29 Jun 2025
Category: Marketing/Sales
