Job Description
Title: Digital Marketing Manager
Company Name: Intro Card Ltd
Vacancy: Not specific
Job Location: Dhaka (Malibagh)
Employment Status: Full-time
Educational Requirements:
∎ Bachelor's degree in CSE or, Any IT Related Subject is a plus.
∎ Bachelor's degree in Marketing, Digital Marketing, or a related field (MBA is a plus).
Experience Requirements:
∎ 2 to 3 year(s)
Job Responsibilities:
∎ Develop and Implement Digital Marketing Strategies:
∎ Create, execute, and manage comprehensive digital marketing plans that align with the company's overall marketing objectives.
∎ Identify target audiences and devise strategies to engage and convert them.
∎ Manage Digital Channels: Oversee and manage all aspects of the company's digital channels, including but not limited to:
∎ Social media (organic and paid)
∎ Email marketing
∎ Paid advertising (PPC, display ads)
∎ Content marketing
∎ Affiliate marketing
∎ Influencer partnerships
∎ Content & Copyright Management:
∎ Supervise creating, curating, and distributing high-quality content (text, images, video) across all digital platforms and check copyright issues.
∎ Ensure content aligns with brand messaging, voice, and style and work closely with the design and copywriting team.
∎ SEO and SEM:
∎ Develop and implement effective Search Engine Optimization (SEO) strategies to improve organic search rankings.
∎ Manage and optimize Search Engine Marketing (SEM) campaigns, including Google Ads.
∎ Analytics and Reporting:
∎ Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing efforts.
∎ Provide regular reports and insights to the management team.
∎ Budget Management:
∎ Allocate and manage the digital marketing budget effectively to maximize ROI.
∎ Continuously optimize spending based on performance data.
∎ Team Management:
∎ Lead and mentor a team of digital marketing professionals, delegating tasks and ensuring they meet their goals.
∎ Stay Updated with Industry Trends: Stay abreast of the latest trends and technologies in digital marketing, and implement relevant strategies to keep the company competitive.
Additional Requirements:
∎ Proven experience as a Digital Marketing Manager or in a similar role, with a minimum of 2 to 3 years of experience running ads with HTTPOOL, is mandatory.
∎ Work experience in an agency or any recognized brand will be preferred.
∎ Strong understanding of digital marketing techniques, tools, and platforms.
∎ Proficiency in web analytics tools (e.g., Google Analytics, & Sales Funnel), marketing automation platforms, and content management systems.
∎ Excellent analytical, project management, and leadership skills.
∎ Up-to-date with the latest trends and best practices in online marketing.
∎ 6 months minimum you need to stay.
∎ You should be available to support emergency time.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 6 Jan 2024
Company Information:
∎ 7 Dec 2023
∎ Intro Card Ltd
Category: IT/Telecommunication
: IT related experienced will be given priorities.
