Job Description
Title: Digital Marketing Executive
Company Name: Kakatuwa Media Ltd.
Vacancy: 02
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor degree in any discipline
∎ Preferred Professional Certification: Digital Marketing, SEO
∎ Training/Trade Course: Digital Marketing, SEO
∎ Must have some knowledge on Web Development.
Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s):
SEO and Digital Marketing
Job Responsibilities:
∎ Audience targeting, analyzing, planning, and using SEO and SEM, On-Page SEO, Off-Page SEO, keyword research, content marketing, Google AdWords, Google Analytics, AdSense, YouTube Marketing, Blogging, Inbound Marketing, Outbound Marketing, etc.;
∎ Creative planning and execution of all the Facebook & Instagram marketing campaigns by using Facebook Ads Manager, more specifically, utilizing Conversion ads, and Lead ads with a full understanding of Facebook Conversion API & pixel for retargeting ads;
∎ Google Ads planning, measurement, audience & keyword analysis for best CPR on PPC & display ads;
∎ Analyzing digital marketing analytics reports and sharing insights with the team to develop optimization plans;
∎ Working with content marketing and Banner design to create suitable content for each stage of a customer's digital journey;
∎ Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement;
∎ Properly maintain and manage our eCommerce Platform;
∎ To maintain digital channel by composing and posting online content for the company's social media page & website (Facebook, Youtube, Instagram, website);
∎ Ability to write an article on the blog and social digital marketing platforms etc;
∎ Strong technical knowledge of Adobe Photoshop, Premiere PRO etc;
∎ Must be a creative thinker and problem solver;
∎ Perform any other task assigned by the management.
Additional Requirements:
∎ Age 25 to 35 years
∎ Both males and females are allowed to apply
∎ Proactive to prior work and multitasking ability;
∎ Reporting through Google Analytics & Google Search console;
∎ Using A/B testing to optimize digital marketing performance;
∎ Must have idea on Ahrefs, SEMrush, MOZ or Buzz Sumo;
∎ Must have idea on Mailshimp, Sendgrid or Sendinblue;
∎ Knowledge about market trends.
∎ Fluency in oral, written English (highly desirable).
∎ Good interpersonal and public relations skills.
∎ Self-motivated, well behaved and humble.
Salary: Tk. 15000 - 20000 (Monthly)
Compensation & Other Benefits:
∎ Performance bonus
∎ Salary Review: Yearly
∎ Festival Bonus: 1
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 7 Dec 2023
Company Information:
∎ 28 Nov 2023
∎ Kakatuwa Media Ltd.
∎ Address : Sector: 17/H, Uttara, Dhaka - 1230.
∎ Business : Education Management.
Category: IT/Telecommunication
: Please see all the instructions carefully and send your CV, copies of all academic certificates and mark sheets, experience letters and one copy of recent photograph with a cover letter at [email protected]
