Job Description
Title: Assistant Manager- PR & Content writing and Data Analysis
Company Name: Guardian Life Insurance Limited
Vacancy: 01
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Graduated from any reputed university
Experience Requirements:
∎ 4 to 6 year(s)
∎ The applicants should have experience in the following area(s):
Data Analysis, PR and Content writing
Job Responsibilities:
∎ -PR Writing: (40%) - highly skilled preferred
∎ Drafting press releases, media pitches, and other PR materials to promote company announcements, events, product launches, and achievements.
∎ Building and maintaining relationships with journalists, media outlets, and other stakeholders in order to secure media coverage.
∎ Crafting compelling narratives that align with the company's messaging and objectives, while also adapting to the interests of target audiences.
∎ Monitoring media coverage and tracking the impact of PR campaigns to measure their effectiveness.
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∎ -Content Writing: (40%) - - highly skilled preferred
∎ Creating a variety of content types, such as blog posts, articles, social media posts, website copy, whitepapers, and case studies.
∎ Ensuring that all content is engaging, informative, and aligns with the brand's tone, style, and messaging.
∎ Collaborating with subject matter experts to gather information and insights for producing accurate and authoritative content.
∎ Conducting research to stay updated on industry trends, market developments, and competitors' activities.
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∎ -Marketing Data Analysis: (20%)
∎ Generating reports and visualizations to present key performance indicators (KPIs) and insights to the marketing team and stakeholders.
∎ Identifying trends, patterns, and opportunities for optimization based on data-driven insights.
∎ Develop data-driven strategies for customer segmentation, targeting, and personalization.
∎ Contributing to the refinement of marketing strategies by providing actionable recommendations based on data analysis.
Additional Requirements:
∎ Age at least 28 years
Salary: Negotiable
Compensation & Other Benefits:
∎ Mobile bill, Medical allowance, Performance bonus, Provident fund, Weekly 2 holidays, Insurance, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 9 Sep 2023
Company Information:
∎ 30 Aug 2023
∎ Guardian Life Insurance Limited
∎ Address : Head Office: Police Plaza Concord (13th Floor), Tower - 02, Plot # 02,
Road # 144, Gulshan Avenue, Dhaka-1212
∎ Business : Guardian Life Insurance Limited is the fastest growing life insurance company in the country. Its main sponsors are Apex, BRAC, and Square and other reputed local and foreign investors. Guardian Life Insurance Limited is committed to the same high values, standards and culture as espoused by our sponsors. Guardian Life Insurance Limited has a vision to bring about a positive change & trust in the life insurance business, through product and process improvement, operational efficiency, excellent service and customer focus. It was established in January 2014 and has already managed to achieve an admirable position in the Insurance Industry and aims to achieve much higher standards in the coming years. Insurance is one way of being prepared for the worst; it offers the surety that the economic part of the pain will be taken care of, Guardian Life Insurance makes every effort required to deliver the best to its customers by providing them with world class insurance and outstanding customer service. They have begun their journey with the motive of offering their customers a healthier, secure and more hopeful future.
Guardian Life Insurance assures a highly skilled and well-informed workforce united with a blend of the latest technology in order to go the extra mile for their valued customers. Innovation, proper risk management and prudent investment mechanisms are our tools in ensuring maximum financial benefits for our customers.
The paid up capital of the company is BDT 33.67 Crores and authorized capital is set at 200 Crores, Guardian Life Insurance is determined to build confidence in the hearts of our sponsors through great administration.
Guardian Life Insurance Limited is seeking highly motivated and talented individuals who have integrity, the relevant experience and a positive attitude to help us bring about the desired change in the Life Insurance industry.
Category: Bank/Non-Bank Fin. Institution
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