Senior Officer/ Assistant Manager, Brand

Job Description

Title: Senior Officer/ Assistant Manager, Brand

Company Name: Eon Foods Limited

Vacancy: --

Location: Dhaka (Tejgaon Industrial Area)

Salary: Negotiable

Experience:
∎ 2 to 4 years
∎ The applicants should have experience in the following business area(s):Retail Store, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Dairy

Published: 2 Dec 2024

Education:
∎ Master of Business Administration (MBA) in Marketing

Requirements:

Additional Requirements:
∎ Must be strong in Social media marketing and campaign
∎ Good with digital adaptation
∎

Responsibilities & Context:
∎ • Design and implement comprehensive branding strategies aligned with business objectives
∎ • Analyze competitor performance and activities and market trends to provide recommendations for brand development
∎ • Plan, execute, and evaluate marketing campaigns across various platforms specially in social media and Collaborate with cross-functional teams to ensure impactful campaign
∎ • Conduct research to understand markets, identify consumer trends and needs, and determine how to position the company's brand
∎ • Oversee the development and consistency of brand guidelines, ensuring uniformity in tone, messaging, and visual representation
∎ • Track marketing parameters such as pricing, distribution, and point-of-sale (POS) data to optimize positioning and brand performance
∎ • Work closely with sales, product development, and designers to align brand goals with company objectives
∎ • Gather and analyze customer feedback and market data to refine branding efforts.
∎ • Prepare and manage the brand's marketing budget, ensuring optimal allocation of resources
∎ • Track ROI of branding activities and recommend improvements for cost-effectiveness.
∎ • Stay updated on industry trends, emerging technologies, and consumer behavior shifts
∎ • Recommend innovative approaches to enhance brand recognition and customer loyalty

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Tejgaon Industrial Area)

Company Information:
∎ Eon Foods Limited

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 1 Jan 2025

Category: Marketing/Sales