Senior Executive, Brand

Job Description

Title: Senior Executive, Brand

Company Name: A reputed group of company

Vacancy: --

Location: Dhaka

Experience:
∎ 3 to 5 years
∎ The applicants should have experience in the following business area(s):Manufacturing (FMCG), Advertising Agency, Electronic Equipment/Home Appliances

Published: 6 Aug 2024

Education:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing

Requirements:

Responsibilities & Context:
∎ 1. Assist to develop and implement brand strategies to position the products as market leader.
∎ 2. Conduct market research to identify trends, customer needs, and competitive landscape.
∎ 3. Assist to define and communicate the brands value proposition, key messages and positioning.
∎ 4. Assist to plan, execute, and oversee integrated marketing campaigns to promote the products.
∎ 5. Collaborate with cross-functional teams to create compelling content for various marketing channels, including digital, social media, print, and events.
∎ 6. Monitor and analyze campaign performance as well as provide insights and recommendations for optimization.
∎ 7. Lead the development and execution of product launch strategies to ensure successful market entry and maximum impact.
∎ 8. Coordinate with sales, product development, and other departments to ensure alignment and effective communication.
∎ 9. Develop and execute customer engagement initiatives to build strong relationships and loyalty.
∎ 10. Conduct post-campaign analysis to measure effectiveness and ROI and make data-driven recommendations for future initiatives.

Skills & Expertise:

Compensation & Other Benefits:
∎ Mobile bill, Profit share
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Alternative Saturday Off
∎ Alternative Saturday Off

Employment Status: Full Time

Job Location: Dhaka

Company Information:
∎ A reputed group of company

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 18 Aug 2024

Category: Marketing/Sales

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