Marketing Manager

Job Description

Title: Marketing Manager

Company Name: ACI PLC

Vacancy: --

Age: Na

Job Location: Anywhere in Bangladesh

Salary: --

Experience:

• At least 10 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Pharmaceutical/Medicine Companies, Agro based firms (incl. Agro Processing/Seed/GM), Electronic Equipment/Home Appliances, Group of Companies, Chemical Industries, Automobile, Plastic/ Polymer Industry, Paint, Motor Vehicle body manufacturer

• Doctor of Veterinary Medicine (DVM)

• Doctor of Veterinary Medicine (DVM) from any UGC recognized university.

• At least 10 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Pharmaceutical/Medicine Companies, Agro based firms (incl. Agro Processing/Seed/GM), Electronic Equipment/Home Appliances, Group of Companies, Chemical Industries, Automobile, Plastic/ Polymer Industry, Paint, Motor Vehicle body manufacturer

• 10+ years' experience in the Animal Health industry, with proven leadership in managing large teams.

• Strategic Marketing & Product Management
  Cross-Functional Collaboration & Stakeholder Management

• Leadership, Communication & Result Orientation

ACI Animal Health is a leading provider of medicines, vaccines, nutritional products, and supplementary feeds for livestock, fish, and poultry in Bangladesh, supporting farmers with integrated solutions and technical expertise. In this context, the incumbent will lead the Cattle Portfolio Marketing, driving market growth, product positioning, and stakeholder engagement across the livestock sector while leading a small team and working closely with sales and technical teams to achieve portfolio objectives.
Key Responsibilities

• Develop and execute marketing strategies for the Cattle portfolio to strengthen market presence and drive sustainable business growth across Bangladesh.

• Identify new market opportunities, product segments, and customer needs through market research and competitor analysis.

• Lead product launch initiatives, promotional campaigns, and technical engagement programs to enhance product adoption among veterinarians, farmers, and distributors.

• Analyze market data and product performance to identify growth opportunities and refine portfolio strategies.

• Develop sales tools, training materials, and marketing collaterals to enable effective execution by the field sales team.

• Formulate competitive pricing and product differentiation strategies based on market demand and competitor insights.

• Ensure compliance with national regulatory requirements and align portfolio strategies with industry best practices.

• Lead and mentor a small marketing team while collaborating closely with sales, technical, and supply chain teams to achieve portfolio objectives.

• Attractive Salary | Company Car

• Facility | TA/DA | Performance

• Bonus | Annual Increment |

• Provident Fund | Gratuity |

• Medical Benefits | Life Insurance |

• Festival Bonuses | LFA | WPPF and

• other benefits