General Manager – Marketing & Merchandising

Job Description

Title: General Manager – Marketing & Merchandising

Company Name: FORTIS GROUP

Vacancy: 1

Age: Na

Job Location: Gazipur

Salary: Tk. 300000 - 400000 (Monthly)

Experience: --

Published: 2026-01-22

Application Deadline: 2026-01-25

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

• Lead and oversee the entire marketing and merchandising function across export-oriented business units.

• Formulate and execute long-term marketing and merchandising strategies aligned with company growth objectives.

• Manage and develop strategic relationships with key international buyers and brands.

• Lead buyer negotiations, price strategy, contract finalization, and order confirmation.

• Oversee product development, seasonal planning, costing, and margin optimization.

• Ensure smooth execution of high-volume export orders through cross-functional coordination with production, sourcing, quality, compliance, and logistics teams.

• Monitor order profitability, operational efficiency, and risk management.

• Ensure full compliance with buyer codes of conduct, international standards, and company policies.

• Analyze global market trends, buyer behavior, and competitor activities to identify growth opportunities.

• Prepare and present strategic business reports, forecasts, and performance reviews to the Board and Top Management.

• Build, mentor, and lead high-performing senior marketing and merchandising teams.

• Drive new buyer acquisition, market expansion, and long-term business sustainability.