Area Sales Manager - Modern Trade & Institutional Sales
Job Description
Title: Area Sales Manager - Modern Trade & Institutional Sales
Company Name: M/S Commander Soap Company Ltd.
Vacancy: --
Age: Na
Job Location: Anywhere in Bangladesh
Salary: --
Experience:
- 5 to 8 years
- The applicants should have experience in the following business area(s): Manufacturing (FMCG)
Published: 2026-02-05
Application Deadline: 2026-03-07
Education:
- Master of Business Administration (MBA)
Bachelor's or Master's degree in Business Studies, Management, Marketing, or any discipline
Requirements:
- 5 to 8 years
- The applicants should have experience in the following business area(s): Manufacturing (FMCG)
Skills Required:
Additional Requirements:
Minimum 5-8 years of FMCG sales experience, with strong exposure to Modern Trade /
Supershop or Institutional Sales:
Proven experience in listing, negotiation, and key account handling
Strong understanding of receivable and credit management
Key Competencies
Strong negotiation and relationship management skills:
Commercial acumen with financial discipline
Data-driven reporting and follow-up capability
Result-oriented with strong ownership mindset
Responsibilities & Context:
Company: Commander Soap Co. Limited (COSCO)
Industry: FMCG
Location: Dhaka & Major Cities (Bangladesh)
Employment Type: Full-time
About the Company:
Commander Soap. Co. Ltd (COSCO) is a leading manufacturer of soap and detergents in Bangladesh since 1948. We are renowned for our brand of transparent glycerin soap and strive to deliver new and innovative products for Bangladeshi consumers. We believe in working ethically, sincerely, and scientifically to maximize value for our customers. We are proud of our work and heritage. And we are looking for capable and like-minded professionals to join our growing team.
Position Overview
The Area Sales Manager - Modern trade & Institutional Sales is responsible for driving modern trade and institutional channel growth through structured key account management and financial discipline. The role ensures effective listing, visibility, receivable control, and cross-functional execution to maximize channel profitability and long-term partnerships.
Key Responsibilities
Own modern trade and institutional channel performance and profitability
Lead key account development, listing strategy, and execution governance
Drive channel-wise sales planning and performance monitoring
Ensure financial discipline and receivable control
Coordinate cross-functionally for supply, visibility, and promotions
Track market dynamics and competitive movements
Job Other Benifits:
Specialized channel leadership role
High visibility with key accounts and senior management
Competitive compensation with performance-based incentives
Career growth into Key Account Manager/DSM (Modern Trade) roles
Employment Status: Full Time
Job Work Place:
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Marketing/Sales
