SEO/ Digital Marketing Executive

Job Description

Title: SEO/ Digital Marketing Executive

Company Name: Vase Life Style Ltd

Vacancy: 2

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline
∎ Skills Required: Off Page SEO, On page SEO, SEO and Digital Marketing

Experience Requirements:
∎ At least 2 year(s)
∎ The applicants should have experience in the following area(s): Content writing, Email Marketing, Off Page SEO, On page SEO, Online Marketing, SEO and Digital Marketing, Social Media Marketing
∎ The applicants should have experience in the following business area(s): IT Enabled Service, Web Media/Blog

Job Responsibilities:
∎ Developing and planning a comprehensive Marketing strategy in order to promote our business through 1) Google Page Rank, 2) Social Media platforms like Facebook, LinkedIn, Twitter, Google+ etc. 3) Telemarketing and 4) Email & SMS Marketing.
∎ Conduct keyword research, competitive analysis, content optimization, meta-tag creation, link development and other SEO related activities Track and report against a variety of key performance indicators that demonstrate the effectiveness of the organization's SEO efforts.
∎ Manage and maintain the organization's Social Media Tools.
∎ Write and optimize content for the social networking accounts such as Facebook and others.
∎ Track, report and analyze website analytics and PPC initiatives and campaigns
∎ Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
∎ Optimize copy and landing pages for search engine marketing
∎ Perform ongoing keyword discovery, expansion, and optimization
∎ Research and implement search engine optimization recommendations
∎ Research and analyze competitor advertising links
∎ Develop and implement link building strategy
∎ # Off page SEO ( Link building with White hat Techniques ):
∎ Guest posting
∎ Link Outreach
∎ PR, Content marketing
∎ Article marketing
∎ Web 2.0
∎ Blog / forums
∎ Photo, Doc, PDF, sharing & video links
∎ Ads classifieds Submission
∎ Google My Business Local Listing
∎ Broken / Dead Link building
∎ Business Reviews
∎ Search Engine Rank Report
∎ Professional SEO Reports.

Additional Requirements:
∎ Age 22 to 45 years
∎ Both males and females are allowed to apply
∎ Must have good knowledge on On Pge SEO :
∎ Website Analysis
∎ Meta Title & Meta description set up / checkup
∎ Fix Duplicate content Issues
∎ Internal URL structure set up
∎ Site's Headers Set up
∎ Meta Tag - Schema Tag
∎ Sitemap & Robots.txt
∎ Canonical Tag Usage
∎ SE console verification & Set up
∎ Content & Internal links set up
∎ Keywords set up / research
∎ Advanced Competitors Analysis
∎ SEO Report Creation
∎ Good knowledge on MS Word, Google drive , MS Excel, Power point , Dropbox , Online marketplace like Upwork etc.

Salary: Negotiable

Compensation & Other Benefits:
∎ Performance bonus
∎ Festival Bonus: 2

Application Deadline: February 24, 2020

Company Information:
∎ Vase Life Style Ltd

Category: IT/Telecommunication

Source: bdjobs.com

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