SEO Consultant, IT

Job Description

Title: SEO Consultant, IT

Company Name: Dhaka Tribune

Vacancy: 01

Job Location: Dhaka (PanthaPath)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor in Engineering (BEngg) in IT, CSE

Experience Requirements:
∎ 1 to 4 year(s)
∎ The applicants should have experience in the following area(s): Computer skill
∎ The applicants should have experience in the following business area(s): Newspaper/Magazine, Online Newspaper/ News Portal

Job Context:


Job Responsibilities:
∎ As an SEO specialist, you'll need to:
∎ program in HTML, CSS and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors - this may involve working on video
∎ run pay-per-click (PPC) campaigns to increase revenue through sponsored online advertising
∎ write original content for web pages - tailored for the target audience
∎ make technical recommendations to developers
∎ constantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvement
∎ engage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websites
∎ employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance
∎ drive targeted and loyal traffic to a website by community building
∎ use social media to distribute content and encourage more external sites to link to your content - giving you more authority
∎ develop and integrate content marketing strategies
∎ monitor the algorithms set by the search engines to keep up to date with changes.

Additional Requirements:
∎ Age 27 to 35 years
∎ Minimum 2-3 years experience.
∎ SEO work requires you to constantly review your skills and keep up to date with ever changing technological developments and trends. You can do this by reading SEO and internet marketing blogs and keeping abreast of changes in search engine algorithms - especially that of Google. You'll also need to invest time and effort into creating link-building strategies.
∎ You'll need to be flexible as it's likely your workload will be diverse, you could be programming one day and writing original content for web pages another. However, you'll often have a lot of control over how you manage your workload.
∎ There's a lot of competition in the traditional SEO market but the sector is booming and growing. It's predicted that SEO experts will always be in demand.
∎ You can expect to find SEO roles in large enterprises with marketing departments and these tend to be based in cities and towns throughout the UK. Digital marketing and media agencies also tend to be located in the major cities. Agencies which operate globally are likely to have opportunities to work abroad. Self-employment as a freelance SEO consultant is possible for experienced SEO specialists.
∎ You may be required to travel, especially in freelance and agency roles where visits to clients are an essential part of the job - smart dress may be expected for these visits.
∎ A genuine interest in SEO and/or digital marketing
∎ evidence of a strong personal online profile, e.g. a blog, website or connections and interactions on various social media platforms
∎ a commitment to keeping your technical skills and knowledge up to date
∎ an inquisitive mind which drives you to understand Google's algorithms and predict what changes might be coming
∎ a good understanding of search engines
∎ an ability to understand social media platforms and how to use them to distribute content, gain more links and build successful campaigns
∎ a good understanding of PR and how to get the right messages out there
∎ an understanding of how customers search, where they search and why they purchase something online
∎ a good understanding of the wider marketing context
∎ strong analytical skills for understanding ranking algorithms
∎ excellent communication skills to educate, inform, manipulate and mediate across a number of stakeholders in an organization
∎ an understanding of, or experience of, HTML coding, and preferably Javascript and PHP (PHP: Hypertext Preprocessor)
∎ proficiency in Microsoft Office and an excellent knowledge of Excel
∎ some experience and knowledge of web hosting.

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Provident fund, Weekly 2 holidays, Insurance, Gratuity
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 15 Jul 2023

Company Information:
∎ 6 Jul 2023
∎ Dhaka Tribune
∎ Address : FR Tower, 8/C Panthapath, Shukrabad, Dhaka 1207
∎ Web : www.dhakatribune.com
∎ Business : Dhaka Tribune is a nationwide English-language daily newspaper.

Category: IT/Telecommunication

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Source: bdjobs.com

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