Head of Brand & Marketing (Food & Beverage)
Job Description
Title: Head of Brand & Marketing (Food & Beverage)
Company Name: Assurance Farm Café (Sister concern of Assurance Moni Group)
Vacancy: --
Age: 40 to 42 years
Job Location: Dhaka
Salary: Negotiable
Experience:
- At least 15 years
- The applicants should have experience in the following business area(s): Food (Packaged)/Beverage
Published: 2025-12-04
Application Deadline: 2025-12-15
Education:
- Bachelor of Business Administration (BBA) in Marketing
- Master of Business Administration (MBA) in Marketing
Requirements:
- At least 15 years
- The applicants should have experience in the following business area(s): Food (Packaged)/Beverage
Skills Required:
Additional Requirements:
- Age 40 to 42 years
- Only Male
Drive for results and leaderships skills
Highly creative with ability to think out of box
Proven ability to develop brand and marketing strategies
Strong analytical skills and data-driven thinking
Advanced communication and interpersonal skills
Responsibilities & Context:
Define and strengthen the brand vision, purpose, and market positioning across all product categories
Develop and implement short- and long-term brand and marketing strategies
Create and execute integrated marketing plans aligned with business objectives and revenue targets
Analyze market trends, consumer behavior, and competitor activities to identify opportunities and inform strategy.
Define and maintain the brand's positioning, messaging, and tone of voice across all channels.
Create and enforce brand guidelines to ensure consistency in visual identity, packaging, and communications.
Lead the planning and execution of local marketing and communications campaigns, promotions, and go-to-market strategies.
Oversee the creation of marketing materials, including social media content, advertising, and other promotional assets.
Manage digital channels, such as social media, and analyze performance data to optimize campaigns.
Manage relationships with external agencies, designers, and media partners.
Work with product development teams to align marketing efforts with new product launches and market demands.
Monitor campaign performance and optimize content, channels, and spend.
Manage marketing budgets and report on sales results and productivity
Ensure all marketing communication and packaging adhere to legal, regulatory, and brand standards.
Ensure successful product launches through coordinated marketing and trade activation plans.
Work closely with concerned team
Any other work assigned by Management
Job Other Benifits:
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Only Male can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Marketing/Sales
Interested By University
| University | Percentage (%) |
|---|---|
| National University | 12.50% |
| University of Dhaka | 8.33% |
| Asian University of Bangladesh | 8.33% |
| University of Rajshahi | 8.33% |
| Govt.B.L.College, Khulna under National University | 4.17% |
| Stamford University Bangladesh | 4.17% |
| Jagannath University | 4.17% |
| Bangladesh Open University | 4.17% |
| D.I.U | 4.17% |
| MC College Sylhet | 4.17% |
Interested By Age Range
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 4.17% |
| 31-35 | 4.17% |
| 36-40 | 37.50% |
| 40+ | 54.17% |
Interested By Salary Range
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 4.17% |
| 20K-30K | 4.17% |
| 40K-50K | 4.17% |
| 50K+ | 87.50% |
Interested By Experience Range
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 4.17% |
| 5+ years | 95.83% |
