Executive/ Senior Executive, Brand

Job Description

Title: Executive/ Senior Executive, Brand

Company Name: A leading group of companies

Vacancy: --

Location: Dhaka (Tejgaon)

Experience:
∎ 2 to 5 years
∎ The applicants should have experience in the following business area(s):Manufacturing (FMCG), Advertising Agency, Electronic Equipment/Home Appliances
∎ Freshers are also encouraged to apply.

Published: 27 Feb 2025

Education:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing

Requirements:

Responsibilities & Context:
∎ Assist to develop and implement brand strategies to position the products as market leader.
∎ Conduct market research to identify trends, customer needs, and competitive landscape.
∎ Assist to define and communicate the brands value proposition, key messages and positioning.
∎ Assist to plan, execute, and oversee integrated marketing campaigns to promote the products.
∎ Collaborate with cross-functional teams to create compelling content for various marketing channels, including digital, social media, print, and events.
∎ Monitor and analyze campaign performance as well as provide insights and recommendations for optimization.
∎ Lead the development and execution of product launch strategies to ensure successful market entry and maximum impact.
∎ Coordinate with sales, product development, and other departments to ensure alignment and effective communication.
∎ Develop and execute customer engagement initiatives to build strong relationships and loyalty.
∎ Conduct post-campaign analysis to measure effectiveness and ROI and make data-driven recommendations for future initiatives.
∎ Assist to develop and implement brand strategies to position the products as market leader.
∎ Conduct market research to identify trends, customer needs, and competitive landscape.
∎ Assist to define and communicate the brands value proposition, key messages and positioning.
∎ Assist to plan, execute, and oversee integrated marketing campaigns to promote the products.
∎ Collaborate with cross-functional teams to create compelling content for various marketing channels, including digital, social media, print, and events.
∎ Monitor and analyze campaign performance as well as provide insights and recommendations for optimization.
∎ Lead the development and execution of product launch strategies to ensure successful market entry and maximum impact.
∎ Coordinate with sales, product development, and other departments to ensure alignment and effective communication.
∎ Develop and execute customer engagement initiatives to build strong relationships and loyalty.
∎ Conduct post-campaign analysis to measure effectiveness and ROI and make data-driven recommendations for future initiatives.

Skills & Expertise:

Compensation & Other Benefits:
∎ Provident fund, Profit share, Mobile bill
∎ Salary Review: Yearly
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2
∎ Alternative Saturday off
∎ Medical benefits
∎ Alternative Saturday off
∎ Medical benefits

Employment Status: Full Time

Job Location: Dhaka (Tejgaon)

Company Information:
∎ A leading group of companies

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 15 Mar 2025

Category: Marketing/Sales