Digital Marketing Specialist

Job Description

Title: Digital Marketing Specialist

Company Name: Apex Solutions Ltd.

Vacancy: --

Age: 18 to 28 years

Location: Anywhere in Bangladesh

Published: 29 Aug 2024

Additional Requirements:
∎ Age 18 to 28 years

Requirements:

Responsibilities & Context:
∎ Develop and Implement Digital Strategies: Create, manage, and optimize digital marketing campaigns across multiple platforms, including social media, search engines, and email marketing.
∎ SEO and SEM Management: Conduct keyword research, optimize website content, and manage paid search campaigns to improve organic rankings and drive targeted traffic.
∎ Social Media Management: Plan and execute social media strategies, including content creation, scheduling, and community management across platforms like Facebook, LinkedIn, Instagram, and Twitter.
∎ Content Marketing: Collaborate with the content team to create engaging and relevant content, including blogs, articles, videos, and infographics, to support marketing goals.
∎ Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics, and provide regular reports with insights and recommendations.
∎ Email Marketing: Design and implement email marketing campaigns, including newsletters, promotional emails, and automated workflows, to nurture leads and engage customers.
∎ Brand Management: Ensure consistent brand messaging across all digital platforms and campaigns, maintaining the company’s brand identity and voice.
∎ Lead Generation: Develop and execute strategies to generate leads, track conversions, and optimize the sales funnel.
∎ Stay Updated with Industry Trends: Keep up-to-date with the latest digital marketing trends, tools, and technologies, and apply this knowledge to improve marketing strategies.
∎ Collaboration: Work closely with the design, content, and sales teams to ensure cohesive marketing efforts and achieve business objectives.
∎ Bachelor’s degree in Marketing, Business Administration, or a related field.
∎ Proven experience in digital marketing, SEO, SEM, social media, and content marketing.
∎ Strong understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager).
∎ Excellent communication and analytical skills.
∎ Ability to work in a fast-paced environment and manage multiple projects simultaneously.
∎ Creative thinking and problem-solving skills.
∎ Proficiency in using marketing automation tools and CRM systems.
∎ Job Context: Apex Solutions Ltd. is seeking a highly skilled and creative Digital Marketing Specialist to join our dynamic team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing strategies that drive growth, enhance brand visibility, and engage our target audience. You will work closely with cross-functional teams to ensure that all marketing initiatives are aligned with our business objectives and executed efficiently.

∎ Job Responsibilities:
∎ Develop and Implement Digital Strategies: Create, manage, and optimize digital marketing campaigns across multiple platforms, including social media, search engines, and email marketing.
∎ SEO and SEM Management: Conduct keyword research, optimize website content, and manage paid search campaigns to improve organic rankings and drive targeted traffic.
∎ Social Media Management: Plan and execute social media strategies, including content creation, scheduling, and community management across platforms like Facebook, LinkedIn, Instagram, and Twitter.
∎ Content Marketing: Collaborate with the content team to create engaging and relevant content, including blogs, articles, videos, and infographics, to support marketing goals.
∎ Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics, and provide regular reports with insights and recommendations.
∎ Email Marketing: Design and implement email marketing campaigns, including newsletters, promotional emails, and automated workflows, to nurture leads and engage customers.
∎ Brand Management: Ensure consistent brand messaging across all digital platforms and campaigns, maintaining the company’s brand identity and voice.
∎ Lead Generation: Develop and execute strategies to generate leads, track conversions, and optimize the sales funnel.
∎ Stay Updated with Industry Trends: Keep up-to-date with the latest digital marketing trends, tools, and technologies, and apply this knowledge to improve marketing strategies.
∎ Collaboration: Work closely with the design, content, and sales teams to ensure cohesive marketing efforts and achieve business objectives.

∎ Requirements:
∎ Bachelor’s degree in Marketing, Business Administration, or a related field.
∎ Proven experience in digital marketing, SEO, SEM, social media, and content marketing.
∎ Strong understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager).
∎ Excellent communication and analytical skills.
∎ Ability to work in a fast-paced environment and manage multiple projects simultaneously.
∎ Creative thinking and problem-solving skills.
∎ Proficiency in using marketing automation tools and CRM systems.

Skills & Expertise:

Workplace:
∎ Work from home

Employment Status: Full Time

Gender:
∎ Only Female

Job Location: Anywhere in Bangladesh

Company Information:
∎ Apex Solutions Ltd.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 28 Sep 2024

Category: Marketing/Sales

Interested By University

University Percentage (%)
University of Dhaka 5.88%
National University 5.04%
BRAC University 4.20%
Jahangirnagar University 2.52%
Jagannath University 2.52%
Asian University of Bangladesh 2.52%
East West University 2.52%
Bangladesh University of Professionals 1.68%
North South University 1.68%
City University 1.68%

Interested By Age Range

Age Range Percentage (%)
20-30 87.39%
31-35 10.08%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 49.58%
20K-30K 33.61%
30K-40K 11.76%
40K-50K 1.68%
50K+ 3.36%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 46.22%
0.1 - 1 years 14.29%
1.1 - 3 years 20.17%
3.1 - 5 years 12.61%
5+ years 6.72%

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