Digital Marketing Manager with Media Buying Experience

Job Description

Title: Digital Marketing Manager with Media Buying Experience

Company Name: Saus Taus

Vacancy: Not specific

Job Location: Dhaka (DOHS Baridhara)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor's degree in Marketing, Digital Marketing, or a related field.

Job Context:
∎ **Company Overview:**
∎ Saus Taus is a dynamic and growing local sauce and mayonnaise manufacturing company that takes pride in producing high-quality, flavorful products for customers. With a strong focus on e-commerce, we are looking for a talented Marketing and Sales Manager to drive our brand awareness, expand our customer base, and increase sales through strategic marketing and sales initiatives.
∎ **Job Overview:**
∎ As the Digital Marketing Manager with Media Buying Experience, you will play a crucial role in driving the online presence and sales growth of our ecommerce business. You will be responsible for developing and implementing comprehensive digital marketing strategies, with a focus on media buying, to enhance brand awareness, engage our target audience, and increase online revenue.

Job Responsibilities:
∎ **Digital Strategy Development:**
∎ Formulate and execute a robust digital marketing strategy aligned with business goals.
∎ Collaborate with cross-functional teams to integrate digital initiatives with overall marketing efforts.
∎ **Media Buying:**
∎ Plan, execute, and optimize media buying campaigns across various online channels (social media, display, search, etc.).
∎ Negotiate and manage relationships with media partners to maximize ROI.
∎ Monitor and analyze campaign performance, providing insights and recommendations for continuous improvement
∎ **Ecommerce Optimization:**
∎ Work closely with the ecommerce team to optimize the online shopping experience and increase conversion rates.
∎ Implement A/B testing strategies to refine and enhance digital marketing efforts.
∎ **Content Creation and Management:**
∎ Oversee the development of engaging and relevant content for digital platforms.
∎ Collaborate with the creative team to ensure consistent brand messaging and visual identity.
∎ **SEO and SEM:**
∎ Implement SEO best practices to improve website visibility and organic traffic.
∎ Manage paid search campaigns to enhance online discoverability.
∎ **Analytics and Reporting:**
∎ Utilize analytics tools to measure and report on the performance of digital marketing campaigns.
∎ Generate regular reports, highlighting key metrics and insights for informed decision-making.
∎ **Budget Management:**
∎ Develop and manage the digital marketing budget, ensuring optimal allocation of resources for maximum impact.

Additional Requirements:
∎ Age 24 to 32 years
∎ Both males and females are allowed to apply
∎ Proven experience in digital marketing with a focus on media buying, preferably in the ecommerce or food marketing industry.
∎ Strong knowledge of digital marketing trends, platforms, and tools.
∎ Excellent analytical and problem-solving skills.
∎ Exceptional communication and interpersonal skills.
∎ Proficiency in data analysis tools and platforms.

Salary:
∎ Salary: 20,000

Compensation & Other Benefits:
∎ Professional development opportunities
∎ Employee discounts on company products
∎ Lunch and snacks provided by company

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 18 Jan 2024

Company Information:
∎ 19 Dec 2023
∎ Saus Taus
∎ Address : Lane 12, Baridhara DOHS, Dhaka
∎ Web : www.saustaus.com
∎ Business : Saus Taus is a leading local mayonnaise and sauce manufacturing company, serving more than 20 flavours in 3 different sizes and delivering condiments all over Bangladesh. It has served over 50,000 customers since its inception and continues to thrive as an ecommerce brand.

Category: Marketing/Sales

: Join our passionate team and contribute to the success of our locally loved sauce and mayonnaise manufacturing business!

Interested By University

University Percentage (%)
National University 11.18%
Daffodil International University 5.29%
BRAC University 2.94%
Bangladesh University of Professionals 1.76%
Uttara University 1.76%
Bangladesh University of Business and Technology 1.76%
Primeasia University 1.76%
University of Dhaka 1.76%
Dhaka city college 1.18%
Textile Engineering College, Noakhali 1.18%

Interested By Age Range

Age Range Percentage (%)
20-30 75.29%
31-35 15.29%
36-40 3.53%
40+ 1.18%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 50.00%
20K-30K 28.82%
30K-40K 7.06%
40K-50K 5.29%
50K+ 8.82%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 27.65%
0.1 - 1 years 15.29%
1.1 - 3 years 20.00%
3.1 - 5 years 15.29%
5+ years 21.76%

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