Brand Development Lead

Job Description

Title: Brand Development Lead

Company Name: উপায় (UCB Fintech Company Limited)

Vacancy: 1

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Business Graduate or MBA along with Bachelor degree in Economic/Statistics/ Engineering or Graduation in Architecture/Fine Arts from any reputed university.

Experience Requirements:
∎ At least 8 year(s)

Job Responsibilities:
∎ Develop the brand building plan and supervise implementation of the agreed plan
∎ Develop & implement campaigns and promotions to support company top line goals (e.g. customer acquisition, app download, active customer, transaction etc.)
∎ Ensure delivery/presence of effective and relevant brand message/contents; at all touchpoints as per the brand guideline
∎ Supervising development of communication materials/user interface design, across all media/touch points
∎ Supervising proper quality assurance of all the production items
∎ Plan and supervise all types of creative/campaign material production

Additional Requirements:
∎ At least 8 years of experience in Brand/Market Communication/ Product Development/ Consumer research, at least 3 years in managerial level.
∎ Experience in Service industry (Telecom/ Financial Service/ Technology based service)/
∎ Multinational FMCG will be preferred.
∎ Market & Consumer Insight
∎ Understanding of Mobile money/ Fintech
∎ Creative/ innovative Thinking
∎ Brand Management

Compensation & Other Benefits:
∎ Provident fund, Gratuity
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 15 Jan 2022

Company Information:
∎ 5 Jan 2022
∎ উপায় (UCB Fintech Company Limited)
∎ Address : UCB HQ (Plot - CWS- (A)-1, Road No - 34, Gulshan Ave, Dhaka 1212)
∎ Business : Mobile Financial Services

Category: Bank/Non-Bank Fin. Institution

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Source: bdjobs.com

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