Account Director
Job Description
Title: Account Director
Company Name: Talent Centric Limited
Vacancy: 1
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ BBA/MBA in Marketing from a reputed university.
Experience Requirements:
∎ At least 7 year(s)
Job Context:
∎ Job Summary: Talent Centric is looking for an or Account Director who will work across a range of predominately FMCG clients. The Account Director will lead client account or set of accounts, ensuring that they are profitable, and growing. They take responsibility for the delivery of quality creative work that meets the client`s needs and addresses their business problems and must champion that work. Account directors oversee the processes of running advertising or BTL marketing campaigns and nurture relationships with company clients. Typically plan and coordinate brand and consumer activation projects, brief creative teams, and manage budgets.
∎ Job Location: Baridhara, Block - J, Dhaka
Job Responsibilities:
∎ Direct and lead client accounts within the agency, oversee all responsibility for the client-agency relationship mostly with FMCG/tobacco industry.
∎ Coordinate with planning manager on trade programmers, trading terms, marketing support and merchandising for key accounts in line with the budget.
∎ Manage and coordinate with planning manager for development of projects, field activities, events, samplings, roadshows - for multinational clients.
∎ Lead the execution of projects ensuring the implementation and delivery. Also respond to briefs from clients' marketing departments.
∎ Negotiate contracts and close agreements to maximize profits coordination and supervision of all key processes of the project.
∎ Devising effective BTL strategies that increase the client's market share leading the procurement process for BTL campaign.
∎ Overseeing the campaigns management and ensure teams on reporting back to clients on a regular basis on effectiveness.
∎ Ensure proper direction to concern teams who develop and execute the marketing campaigns for promoting the products for the respective brands and evaluate the activities and negotiate on all these areas with clients.
∎ Initiate market research for the respective clients on behalf of them and analyze the research findings to help the client improve business and develop market strategies and brand communication accordingly.
∎ Ensure the team is being responsible to initiate and maintain liaison with media personnel.
∎ Provide effective and efficient oversight of agency resources to ensure projects are delivered as promised in terms of time, budgets, and results.
∎ Supporting the planner in writing inspirational creative briefs and going on to direct the strategic development of creative work, presenting and selling this effectively to clients.
∎ Identifying, developing and converting new business opportunities with existing and future clients.
∎ Maintaining a detailed awareness of relevant market trends affecting their accounts, and developments in the wider advertising and communications industry.
Additional Requirements:
∎ Experience Requirements:
∎ Minimum 7 years' experience in a marketing agency.
∎ Previous recent experience working in an agency environment at Senior Account Manager / Account Director Level.
∎ Additional Requirements (Knowledge, Skills & Abilities):
∎ You will be an excellent communicator and incredibly organized, and a dynamic presence when representing the agency.
∎ Have a strong track record of delivering BTL campaigns for B2C brands, ideally agency-side.
∎ Be experienced across multiple BTL channels, including shopper, retail, promotional etc.
∎ Be equally creative and commercially minded, as comfortable planning and implementing campaigns as you are developing accounts and growing revenue.
∎ Demonstrable commercial experience with experience growing revenues and effectively and managing budgets for major brand campaigns.
∎ Strong experience in participating in new business pitches and should be commercially and creatively astute.
∎ Excellent organizational and time management skills with strong attention to detail.
∎ Knowledge of market research techniques.
∎ Exceptional interpersonal skills and organizational, negotiation, and leadership skills.
∎ Outstanding critical thinking and problem-solving skills.
∎ Able to lead and inspire their team, clients, and other external partners.
Salary: Negotiable
Compensation & Other Benefits:
∎ As per company policy
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 19 Nov 2021
Company Information:
∎ 21 Oct 2021
∎ Talent Centric Limited
Category: Marketing/Sales
: Applicant must enclose his/her Photograph with CV and mention the job position as the subject line.
Source: bdjobs.com
Deadline Expired on 19th Nov 2021
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