Senior Executive/Assistant Manager

Job Description

Title: Senior Executive/Assistant Manager

Company Name: Akij Electrics & Electronics Ltd.

Vacancy: 2

Age: 26 to 34 years

Job Location: Anywhere in Bangladesh

Salary: Negotiable

Experience:

• 5 to 7 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Electronic Equipment/Home Appliances, Group of Companies, Electric Wire/Cable, Food (Packaged), Beverage

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

• MBA / Graduation in marketing discipline from any reputed Institution with good academic record.

• 5 to 7 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Electronic Equipment/Home Appliances, Group of Companies, Electric Wire/Cable, Food (Packaged), Beverage

• Age 26 to 34 years

Routine/Regular Job:

• Assist in the development and execution of brand strategies aligned with business goals.

• Conduct market research to understand consumer behavior, trends, and competitive landscape in Bangladesh

• Analyze consumer insights and adjust strategies to enhance brand positioning

• Plan and execute brand campaigns across various channels (digital, TV, print, outdoor, etc.) along with monitor and evaluate the performance of brand campaigns to ensure they meet KPIs.

• Responsible for increasing business opportunities through various channels and also need to develop new business in line with the revenue & sales.

• Collaborate with creative agencies, media partners, and internal teams to ensure campaign success.

• Develop and maintain brand messaging and communication guidelines to ensure consistency across all platforms & oversee the creation of promotional content, advertisements, and communication materials.

• Conduct regular market research to track brand health and identify potential growth opportunities.

• Analyze competitors' strategies and market trends to position the brand effectively.

• Work closely with sales, product, and customer service teams to ensure brand consistency and alignment with overall company goals

Non-routine/Periodical Job:

• Assist in managing the brand marketing budget to ensure cost-effective campaign execution and Track expenditures and optimize resource allocation.

• Plan and execute brand activation events, trade shows, and sponsorships to boost brand visibility and customer engagement.

• Prepare comprehensive reports on brand performance, trends, and market feedback for senior leadership.

• Develop digital marketing strategies to enhance brand presence on social media, websites, and e-commerce platforms.

• Coordinate with the PR team for brand visibility and media coverage

• Mobile bill,Medical allowance,Insurance,Weekly 2 holidays
• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2

• Others benefits as per the company policy