Title: Manager/Sr. Manager-Sales & Marketing (Land/Apartment Sales)
Company Name: Bangladesh Development Group/ Magura Group
Vacancy: --
Age: At most 40 years
Job Location: Dhaka
Salary: Negotiable
Experience:
Masters / MBA in Marketing from reputed Public/Private University.
Minimum 7–10 years of relevant experience in Real Estate.
Minimum 7-10 years of practical experience in Land, Real Estate or Apartment Sales & Marketing, out of which at least 3-5 years should be at a leadership Manager level.
Must have in-depth knowledge of real estate market, land sales, apartment sales, customer management and marketing strategies.
Must have strong leadership, team management, negotiation and decision-making skills.
Excellent verbal and written communication skills in Bengali and English.
Must be proficient in using MS Office (Word, Excel, PowerPoint) and CRM software.
Result-oriented, self-motivated and able to work under pressure to achieve sales targets.
Must be proficient in corporate presentations, client meetings and business negotiations.
Integrity, professionalism and a positive work attitude.
Develop and execute strategic sales and marketing plans to achieve company sales targets.
Lead, mentor, and monitor the performance of the sales team to maximize productivity and revenue.
Generate new sales opportunities through direct sales, referrals, corporate clients, and channel partners.
Build and maintain strong relationships with prospective and existing clients to ensure customer satisfaction and repeat business.
Conduct property presentations, site visits, client meetings, and project demonstrations.
Identify market trends, competitor activities, and customer preferences to develop effective sales strategies.
Prepare sales forecasts, monthly reports, and performance analyses for management.
Coordinate with the Marketing, CRM, Legal, and Accounts teams to ensure smooth sales operations and timely customer support.
Ensure proper documentation, booking, agreement processing, and handover procedures.
Negotiate sales agreements while maintaining company pricing and profitability.
Organize promotional campaigns, property fairs, corporate visits, and marketing events to generate quality leads.
Monitor lead conversion, customer follow-up, and after-sales service to improve customer experience.
Ensure compliance with company policies, regulatory requirements, and ethical sales practices.
Achieve monthly, quarterly, and annual sales targets while maintaining high professional standards.
Perform any other responsibilities assigned by management related to sales and business development.
Perform other duties as assigned by management.
Marketing & Promotion
Formulate and implement effective Marketing & Promotion plans for the company's Land and Apartment projects.
Conduct ATL, BTL and Digital Marketing activities to increase brand awareness and attract potential customers and plan and supervise campaigns on other digital platforms.
Analyze the market, evaluate the promotional activities of competing companies and update the Marketing Strategy accordingly.
Plan Marketing Budget, control costs and evaluate the effectiveness of the Campaign.
Coordinate with the Sales Team to increase Lead Generation and ensure Sales Conversion from Marketing Campaigns.
Prepare Marketing Performance Reports and present them regularly to Management.
Client Relationship Management
Build and maintain strong relationships with clients, channel partners, and brokers.
Handle customer queries, complaints, and post-sales support professionally.
Ensure high customer satisfaction and repeat/referral business.
Coordination & Reporting
Coordinate with Land, Construction, Legal, Accounts, and Customer Service departments.
Prepare regular sales and marketing reports for management review.
Monitor project-wise sales progress and submit performance analysis.
Ensure compliance with company policies, rules, and real estate regulations.
Others benefit as per company policy.