Senior Content Writer

Job Description

Title: Senior Content Writer

Company Name: ChefOnline

Vacancy: 4

Age: At least 28 years

Job Location: Anywhere in Bangladesh

Salary: Negotiable

Experience:

• At least 7 years
• The applicants should have experience in the following business area(s): Advertising Agency, IT Enabled Service, E-commerce

• Bachelor/Honors

• At least 7 years
• The applicants should have experience in the following business area(s): Advertising Agency, IT Enabled Service, E-commerce

• Age At least 28 years

Job Summary

We are looking for a highly experienced Senior Content Writer with hands-on experience in content strategy, branding, digital marketing, and AI-assisted content creation. The ideal candidate will be responsible for creating high-quality, engaging, and SEO-focused content that supports brand growth, lead generation, and online visibility across multiple digital channels.

This role requires a strong understanding of branding, search engine optimisation (SEO), social media marketing (SMM), and modern AI tools for content development and workflow improvement.

Key Responsibilities

• Develop content strategies aligned with business and marketing objectives.

• Create high-quality content for websites, landing pages, blogs, service pages, case studies, email campaigns, and marketing materials.

• Write SEO-optimised content based on keyword research and search intent.

• Produce engaging content for social media platforms, including Facebook, LinkedIn, Instagram, X, and YouTube.

• Collaborate with SEO, design, paid marketing, and development teams to execute content campaigns.

• Develop compelling brand messaging and maintain a consistent tone of voice across all channels.

• Edit, proofread, and optimise content to improve readability, engagement, and conversion.

• Conduct competitor and market research to identify content opportunities.

• Use AI tools effectively to generate ideas, improve productivity, and refine content while ensuring originality and quality.

• Create detailed AI prompts to produce high-quality marketing and business content.

• Monitor content performance and recommend improvements based on analytics and user behaviour.

• Mentor junior content writers and maintain editorial standards.

Required Skills

Branding & Marketing

• Strong understanding of brand positioning and storytelling.

• Experience writing marketing copy that supports customer acquisition and retention.

• Ability to create persuasive content for different stages of the marketing funnel.

SEO & SMM Content

• Advanced knowledge of on-page SEO best practices.

• Experience with keyword research and search intent analysis.

• Ability to write content for blogs, websites, GBP, social media, and digital campaigns.

• Familiarity with SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or similar platforms.

AI Prompt Engineering

• Hands-on experience using AI tools such as ChatGPT, Claude, Gemini, or similar platforms.

• Ability to write effective prompts for content generation, research, marketing, and workflow automation.

• Strong understanding of AI-assisted content editing while maintaining originality and accuracy.

Requirements

• Minimum 7 years of professional content writing experience.

• Excellent command of English (Equivalent to IELTS 7.5).

• Strong research and analytical skills.

• Experience writing across multiple industries.

• Ability to manage multiple projects and meet deadlines.

• High attention to detail and excellent proofreading skills.

• Strong communication and teamwork abilities.

Preferred Qualifications

• Bachelor's degree in English, Marketing, Journalism, Communications, or a related field.

• Experience working in a digital marketing agency or technology company.

• Understanding of Google EEAT and modern SEO content strategies.

• Weekly 2 holidays
• Salary Review: Yearly
• Festival Bonus: 2