Manager/ Senior Manager- Brand

Job Description

Title: Manager/ Senior Manager- Brand

Company Name: RSPL HEALTH BANGLADESH

Vacancy: 1

Age: 32 to 46 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 8 to 12 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Multinational Companies

Published: 2026-02-25

Application Deadline: 2026-03-20

Education:

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

Requirements:

• 8 to 12 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Multinational Companies

Skills Required: Agency Management,Analytical Skill,Communication Skills,Consumer Behavior Understanding,Consumer Insights,Distribution,Health and Hygine Products,Stakeholder Management,Trade Marketing

Additional Requirements:

• Age 32 to 46 years

Responsibilities & Context:

• Develop Brand Offer for the brand, variants and new product lines – Packaging and Communication.

• Develop Annual marketing plan including Go to Market Plan for current brand and New Launches and execute the approved plan.

• Work closely with Advertising/Media agency for all ATL creative development & execution and with internal BTL team for planning and execution of BTL initiatives. Major works include- Innovations, creative development, Digital mediums to drive consumer awareness, consideration and trials.

• Identify competitors’ brands, assess consumer perception and decide the right positioning for the products.

• Drive brand sales.

• Continuous improvement of Gross Margin.

• Price pack architecture.

• Manage brand wise ROMI and perform periodic evaluation with respect to annual business plan.

• Liaison with various stakeholders of a new product launch roadmap and prepare regular trackers.

• Regularly Interact with consumers/non-consumers of RSPL, competitor brand and retailers through Market Surveys during Market visit.

Job Other Benifits:

• Tour allowance,Mobile bill,Weekly 2 holidays,Performance bonus,Insurance,Gratuity
• Salary Review: Yearly
• Festival Bonus: 2

Earn Leave

Long Service Award

Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales