Manager (Branding & Promotion)

Job Description

Title: Manager (Branding & Promotion)

Company Name: Aakash Group

Vacancy: --

Age: 35 to 45 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 8 to 12 years
• The applicants should have experience in the following business area(s): Real Estate, Group of Companies

• Master of Business Administration (MBA) in Brand Management

• Post graduate Diploma in graphics design, Motion Graphics Design, Branding, Advertising, Photoshop etc..

• 8 to 12 years
• The applicants should have experience in the following business area(s): Real Estate, Group of Companies

• Age 35 to 45 years
• Only Male

Strategy Development:       

• Design and implement promotional strategies to increase brand visibility.   
• Analyse market trends and competitor activities to shape promotional campaigns.

Campaign Management:

• Plan and execute advertising and promotional campaigns across digital, print, and media platforms.
• Coordinate with creative teams to develop engaging content and visuals.
• Manage budgets for promotional activities and ensure cost-effectiveness.               

Event Coordination:

• Organize and oversee promotional events such as product launches, trade shows and sponsorship activities.
• Represent the brand at events and ensure alignment with the brand’s image.

Partnerships and Collaboration:

• Build relationships with media outlets, influencers and partners for brand endorsements.
• Negotiate sponsorship and collaboration deals to maximize exposure.

Market Research and Analysis:

• Conduct market research to identify target audiences and their preferences.
• Analyse the effectiveness of promotional activities and adjust strategies accordingly.

 Brand Consistency:

• Ensure all promotional materials align with the brand’s guidelines and identity.
• Monitor brand messaging across all platforms to maintain consistency.

Creative Design & Motion Graphic: 

• Able to design as required.
• To make motion graphic video of projects as required for digital platform.

Reporting and Insights:

• Prepare detailed reports on campaign performance and ROI.·        
• Provide actionable insights for continuous improvement.