Job Description
Title: Email Marketing Executive
Company Name: TIC Limited (Rajshahi)
Vacancy: 2
Age: 18 to 40 years
Location: Rajshahi (Rajshahi Sadar)
Salary: Tk. 8000 - 15000 (Monthly)
Experience:
∎ At most 3 years
∎ The applicants should have experience in the following business area(s):Advertising Agency, Software Company, IT Enabled Service, Electronic Equipment/Home Appliances, Group of Companies, Call Center, E-commerce, Artificial Intelligence (AI) Startup, Business-to-Business (B2B) Software and Services Startup, Advertising Technology (AdTech) Startup
Published: 22 Jun 2025
Education:
∎ Higher Secondary, Diploma, Bachelor/Honors in any discipline
Requirements:
Additional Requirements:
∎ Age 18 to 40 years
∎ Email Campaign Management – Planning, building, and executing campaigns
∎ Marketing Automation – Workflows, triggers, and autoresponders (e.g., Mautic, Mailchimp, GetResponse)
∎ Lead Generation & Segmentation – Collecting, verifying, and grouping targeted leads
∎ Email List Management – Cleaning, verifying, and organizing subscriber databases
∎ Copywriting for Email – Crafting compelling subject lines, content, and CTAs
∎ A/B Testing – Optimizing subject lines, content, and send time
∎ Performance Analysis – Open/click rate tracking, bounce/spam analysis
∎ eCommerce Email Strategy – Cart abandonment, upsell, post-purchase flows
∎ Multi-Campaign Management – Running campaigns across multiple domains/brands
∎ Compliance & Deliverability – Knowledge of GDPR, CAN-SPAM, and inbox best practices
∎ 🧠 Skills & Area of Expertise :
∎ Email Campaign Management – Planning, building, and executing campaigns
∎ Marketing Automation – Workflows, triggers, and autoresponders (e.g., Mautic, Mailchimp, GetResponse)
∎ Lead Generation & Segmentation – Collecting, verifying, and grouping targeted leads
∎ Email List Management – Cleaning, verifying, and organizing subscriber databases
∎ Copywriting for Email – Crafting compelling subject lines, content, and CTAs
∎ A/B Testing – Optimizing subject lines, content, and send time
∎ Performance Analysis – Open/click rate tracking, bounce/spam analysis
∎ eCommerce Email Strategy – Cart abandonment, upsell, post-purchase flows
∎ Multi-Campaign Management – Running campaigns across multiple domains/brands
∎ Compliance & Deliverability – Knowledge of GDPR, CAN-SPAM, and inbox best practices
Responsibilities & Context:
∎ Plan, build, and send targeted email campaigns using tools like Mailchimp, Sendinblue, GetResponse, Mautic, and custom SMTP servers.
∎ Execute multi-step automation workflows for onboarding, promotions, abandoned cart recovery, and post-purchase nurturing.
∎ Collect, filter, and segment email leads from multiple sources including websites, landing pages, opt-in forms, and scraping tools (if applicable).
∎ Perform email verification and list cleaning using tools like NeverBounce, ZeroBounce, etc., to maintain high deliverability rates.
∎ Run simultaneous campaigns across multiple websites, brands, or segments with tailored messaging and timing.
∎ Generate leads for B2B/B2C funnels using cold email strategies, newsletter campaigns, and retargeting sequences.
∎ Monitor open rates, click-through rates (CTR), bounce rates, and conversion metrics, and take actions to optimize performance.
∎ Conduct A/B testing on subject lines, content blocks, CTAs, and templates to improve results.
∎ Write, review, and optimize email copy for clarity, engagement, and call-to-action effectiveness.
∎ Coordinate cart abandonment campaigns and recovery workflows for eCommerce websites.
∎ Review spam triggers, inbox placement, and email rendering across devices and platforms.
∎ Maintain and grow email databases through compliant and permission-based list-building methods.
∎ Collaborate with design and development teams to ensure visually appealing and mobile-optimized templates.
∎ Document all campaign reports and provide weekly/monthly performance summaries to management.
∎ Stay updated on industry trends, spam regulations (CAN-SPAM, GDPR), and deliverability best practices.
∎ 📝 Job Context:We are looking for a motivated and detail-oriented Email Marketing Executive to join our growing digital team. The ideal candidate will be responsible for planning, executing, and optimizing email campaigns to generate leads, nurture prospects, and drive conversions. This role is ideal for someone who understands the fundamentals of digital marketing and loves working with automation tools, contact lists, and creative messaging.
∎ 🛠️ Job Responsibilities:
∎ Plan, build, and send targeted email campaigns using tools like Mailchimp, Sendinblue, GetResponse, Mautic, and custom SMTP servers.
∎ Execute multi-step automation workflows for onboarding, promotions, abandoned cart recovery, and post-purchase nurturing.
∎ Collect, filter, and segment email leads from multiple sources including websites, landing pages, opt-in forms, and scraping tools (if applicable).
∎ Perform email verification and list cleaning using tools like NeverBounce, ZeroBounce, etc., to maintain high deliverability rates.
∎ Run simultaneous campaigns across multiple websites, brands, or segments with tailored messaging and timing.
∎ Generate leads for B2B/B2C funnels using cold email strategies, newsletter campaigns, and retargeting sequences.
∎ Monitor open rates, click-through rates (CTR), bounce rates, and conversion metrics, and take actions to optimize performance.
∎ Conduct A/B testing on subject lines, content blocks, CTAs, and templates to improve results.
∎ Write, review, and optimize email copy for clarity, engagement, and call-to-action effectiveness.
∎ Coordinate cart abandonment campaigns and recovery workflows for eCommerce websites.
∎ Review spam triggers, inbox placement, and email rendering across devices and platforms.
∎ Maintain and grow email databases through compliant and permission-based list-building methods.
∎ Collaborate with design and development teams to ensure visually appealing and mobile-optimized templates.
∎ Document all campaign reports and provide weekly/monthly performance summaries to management.
∎ Stay updated on industry trends, spam regulations (CAN-SPAM, GDPR), and deliverability best practices.
Skills & Expertise:
Compensation & Other Benefits:
∎ Mobile bill, Tour allowance, Provident fund
∎ Salary Review: Half Yearly
∎ Festival Bonus: 2
∎ Opportunity to work with international clients and global campaigns
∎ Performance-based incentives and bonus opportunities
∎ Festival bonuses ) as per company policy
∎ Annual salary review based on performance
∎ Flexible work environment
∎ Access to premium email marketing tools and resources
∎ Career growth opportunities in digital marketing and automation
∎ Friendly and collaborative team environment
∎ Training and upskilling support
∎ Certificate of recognition for outstanding performance
∎ 🎁 Other Benefits:
∎ Opportunity to work with international clients and global campaigns
∎ Performance-based incentives and bonus opportunities
∎ Festival bonuses ) as per company policy
∎ Annual salary review based on performance
∎ Flexible work environment
∎ Access to premium email marketing tools and resources
∎ Career growth opportunities in digital marketing and automation
∎ Friendly and collaborative team environment
∎ Training and upskilling support
∎ Certificate of recognition for outstanding performance
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Rajshahi (Rajshahi Sadar)
Company Information:
∎ TIC Limited (Rajshahi)
∎ A.H. Tower (4th Floor), H# G-71, Alokar Mor, Ghoramara Rajshahi, 6100, 6200
∎ https://tic.com.bd/
∎ Delivering innovative IT solutions, TIC Limited is committed to transforming businesses with cutting-edge technology. Our expertise ensures seamless digital experiences tailored to meet your unique needs.
Address::
∎ A.H. Tower (4th Floor), H# G-71, Alokar Mor, Ghoramara Rajshahi, 6100, 6200
∎ https://tic.com.bd/
∎ Delivering innovative IT solutions, TIC Limited is committed to transforming businesses with cutting-edge technology. Our expertise ensures seamless digital experiences tailored to meet your unique needs.
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 30 Jun 2025
Category: IT/Telecommunication
