Digital Marketing Specialist

Job Description

Title: Digital Marketing Specialist

Company Name: Air Holiday

Vacancy: 1

Age: At least 18 years

Job Location: Dhaka, Dhaka (Green Road, PanthaPath)

Salary: Tk. 15000 - 25000 (Monthly)

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Travel Agency, Tour Operator

• Bachelor/Honors

• At least 2 years
• The applicants should have experience in the following business area(s): Travel Agency, Tour Operator

• Age At least 18 years

Key Responsibilities:

• Develop and execute digital marketing strategies specifically for travel and tourism services.

• Plan and manage Meta Ads campaigns for tour packages, air tickets, hotels, visa services and travel offers.

• Manage Facebook, Instagram and other digital marketing platforms.

• Develop lead-generation campaigns and optimize campaigns for qualified travel leads.

• Monitor campaign performance, CPL, CTR, conversion rate, ROAS and overall marketing performance.

• Conduct audience research and create effective targeting strategies for different travel products and destinations.

• Create and manage retargeting campaigns for website visitors, social media engagers and previous leads.

• Develop monthly content and campaign plans based on travel seasons, holidays and destination demand.

• Coordinate with the content creator and customer service/sales team to convert digital leads into actual bookings.

• Analyze customer behavior, campaign data and competitors to identify new marketing opportunities.

• Prepare regular campaign performance reports and provide actionable recommendations.

• Stay updated with Meta Ads, Google Ads, SEO, social media trends and travel-industry marketing trends.

• Manage and optimize the digital marketing budget to achieve maximum ROI.

Requirements:

• 2+ years of practical experience in Digital Marketing.

• Experience working with a travel agency, tourism, airline, hotel or hospitality brand will be highly preferred.

• Strong hands-on experience with Meta Ads Manager and lead-generation campaigns.

• Practical knowledge of audience targeting, retargeting, campaign optimization and conversion tracking.

• Strong analytical and reporting skills.

• Understanding of customer journey and lead conversion process.

• Ability to work with the content team and create marketing strategies based on business goals.

• Knowledge of Google Ads, Google Analytics and other digital marketing tools will be an advantage.

• Must be creative, result-oriented, and capable of working independently.

Immediate Hiring

We are looking for candidates who can join urgently.

📩 Interested candidates are requested to send their CV/Portfolio to jobs.airholiday@gmail.com. And mention the Designation in the subject.

If you have experience in the travel industry and believe you can contribute to our growing team, we would love to hear from you.

• T/A,Mobile bill,Performance bonus,Profit share
• Salary Review: Yearly
• Festival Bonus: 2