Digital Marketing Specialist

Job Description

Title: Digital Marketing Specialist

Company Name: Accord Tech solution

Vacancy: 1

Age: 25 to 35 years

Job Location: Dhaka (Mirpur, Pallabi)

Salary: Tk. 25000 - 35000 (Monthly)

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): IT Enabled Service, Direct Selling/Marketing Service Company

• Bachelor/Honors

• At least 2 years
• The applicants should have experience in the following business area(s): IT Enabled Service, Direct Selling/Marketing Service Company

• Age 25 to 35 years

• Create digital marketing strategies and execute them using various platforms, such as social media, email, and sponsored advertisements.

• Efficiently organize and oversee all digital marketing funds.

• Examine analytics tools to track and examine key performance indicators (KPIs).

• Make and plan interesting content to share on various social networking sites (e.g., Facebook, Instagram, Twitter, LinkedIn, etc.).

• Oversee digital advertising campaigns on different platforms, specifically Google Ads, Facebook Ads, LinkedIn Ads, and any other applicable channels.

• Develop and manage email marketing campaigns to drive conversion rates.

• Keep an eye on and evaluate important performance indicators to enhance campaign efficiency and find places that may be improved.

• Working together with in-house groups, develop engaging digital material such as articles, films, graphics, social media postings, and website content.

• In order to inform marketing strategy, it is important to conduct market research and stay current on industry trends.

• Manage the content calendar and social media strategy.

• Oversee SEO projects, which involve discovering keywords, optimizing both on-page and off-page elements, and analyzing competitors.

• Maximize return on investment and user engagement by optimizing marketing.

Qualifications:

• Proven experience as a digital marketing specialist or similar role.

• Excellent understanding of digital marketing concepts and best practices.

• Experience with B2B social media, Google AdWords, email campaigns, and SEO/SEM.

• Skills and experience in creative content writing.

• Analytical mindset and critical thinking.

• Excellent communication and interpersonal skills.

• Bachelor`s degree in marketing, communications, or a related field.

• 2 Festival Bonus

• Lunch (Partially Subsidized)

• Weekend (Friday & alternative Thursday)

• Yearly Salary Review

• Leave Encashment

• Performance Bonus

• Snacks & Tea

• Indoor & Outdoor Activities

• Yearly Tour