Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: Mango Teleservices Ltd.

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Masters / Graduate from a reputed university, preferably in Marketing. MBA with major in marketing from a reputed university will be given preferences. Techno-Marketing people are also encouraged to apply.

Experience Requirements:
∎ 5 to 8 year(s)

Job Responsibilities:
∎ Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
∎ Design, build and maintain our social media presence
∎ Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
∎ Identify trends and insights, and optimize spend and performance based on the insights
∎ Brainstorm new and creative growth strategies
∎ Plan, execute, and measure experiments and conversion tests
∎ Collaborate with internal teams to create landing pages and optimize user experience
∎ Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
∎ Instrument conversion points and optimize user funnels
∎ Collaborate with agencies and other vendor partners
∎ Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Additional Requirements:
∎ 5 to 8 year(s) in Marketing or a related field, preferably in Digital Marketing
∎ Age should be 30 to 38 years
∎ Proven working experience in digital marketing
∎ Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
∎ Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
∎ Experience in optimizing landing pages and user funnels
∎ Experience with A/B and multivariate experiments
∎ Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
∎ Working knowledge of ad serving tools (e.g., DART, Atlas)
∎ Experience in setting up and optimizing Google Adwords campaigns
∎ Working knowledge of HTML, CSS, and JavaScript development and constraints
∎ Strong analytical skills and data-driven thinking
∎ Up-to-date with the latest trends and best practices in online marketing and measurement

Salary:
∎ 50k ~ 100k, Negotiable

Compensation & Other Benefits:
∎ Mobile bill, T/A, Performance bonus
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2

Application Deadline: 17 Oct 2020

Company Information:
∎ 17 Sep 2020
∎ Mango Teleservices Ltd.

Category: Marketing/Sales