Deputy Manager/Manger-Trade Marketing

Job Description

Title: Deputy Manager/Manger-Trade Marketing

Company Name: Primitek Group

Vacancy: 3

Age: Na

Job Location: Dhaka (GULSHAN 1)

Salary: Negotiable

Experience: --

Published: 2026-04-06

Application Deadline: 2026-04-15

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

Organisation Overview:

Primitek Group is a rapidly growing and diversified business conglomerate in Bangladesh, operating in the manufacturing and plastic industry. The organization is committed to delivering quality products, innovation, and customer satisfaction through a strong distribution network and efficient operational practices. With a focus on continuous growth and market expansion, Primitek Group aims to build strong brand equity and sustainable business performance across the country.

Job Context:

We are looking for a dynamic and result-oriented Deputy Manager/Manager – Trade Marketing to drive trade marketing strategies and ensure strong in-market execution. The role will be responsible for planning and implementing trade promotions, managing merchandising activities, and enhancing brand visibility across retail and modern trade channels.

Job Responsibilities:

• Develop and execute trade marketing strategies aligned with brand and sales objectives.

• Design and implement channel- and retailer-specific promotions, bundles, loyalty programs and activation campaigns.

• Plan and manage monthly trade schemes, sales forecasts and annual budgets to ensure optimal ROI.

• Lead and manage the merchandising team to ensure strong product visibility, product placement and display branding.

• Develop and implement plans to enhance brand visibility and shopper engagement across retail and modern trade channels.

• Plan, develop and oversee deployment of POSM (Point-of-Sale Materials) in line with brand and merchandising guidelines.

• Coordinate with marketing teams, agencies and vendors for timely production and execution of in-store materials and displays.

• Conduct regular market visits to audit retail execution, gather competitor insights and identify growth opportunities.

• Build and maintain strong relationships with distributors, retailers and key trade partners.

• Manage trade spends, including trade allowances (TA), promotional budgets and partner incentives, ensuring compliance with internal policies.

• T/A,Provident fund,Mobile bill
• Salary Review: Yearly
• Festival Bonus: 2