Consumer insights Analyst, Market Insights Researcher

Job Description

Title: Consumer insights Analyst, Market Insights Researcher

Company Name: Ismartu Technology Bd Ltd (ITBL)

Vacancy: --

Location: Dhaka (GULSHAN 2)

Salary: Negotiable

Experience:
∎ At least 5 years

Published: 20 Mar 2025

Education:
∎ Bachelor/Honors

Requirements:

Responsibilities & Context:
∎ Understand and incorporate technical and business requirements into research.
∎ Establish and implement overall research strategies. Develop reasonable research plans with clear objectives.
∎ Effectively conduct or organize local teams to carry out user research projects.
∎ Collect and analyze user behavior through field visits, user interviews, surveys, desk research etc.
∎ Projects include but are not limited to: user scanning (segmentation), local market analysis, target user deep dive, mobile phone experience, new function concept test/usability test, NPS / user satisfaction/user experience measurement, etc;
∎ Discern the pain points and key scenarios of different and target demographic groups based on the characteristics of the target market population;
∎ Advocate research findings to diverse audiences through written reports and in-person presentations, promote the implementation of research outputs;
∎ Continuous up-skilling in research-related methodology and technology as a value add to the team.
∎ 5+ years experience in user research (both qualitative and quantitative methods).
∎ At least a bachelor's degree in Psychology / Sociology / Statistics / Anthropology / Marketing / Business / Economics / Information Technology / Management or related fields.
∎ Able to communicate effectively in English — written and verbal.
∎ Fluency in other local languages.
∎ Familiar with a variety of user research methodologies, such as interviews and fieldwork, moderating focus group conversations, survey design, and data analysis.
∎ Experience conducting a range of research methods applicable to all product stages from conception to release and driving tangible outcomes with product teams and a proven track record of success.
∎ Successfully manage and deliver on multiple projects/initiatives with tight timelines in a fast-paced environment.
∎ Positive attitude; Be responsible and high spirit of teamwork
∎ Strong understanding of the latest technology trends;
∎ Experience in team management;
∎ Experience in working in an international environment.;
∎ Those with more cooperative resources in the industry, such as universities, research institutions, innovative companies, etc;
∎ Portfolio which includes 1-2 examples of projects you’ve worked on in a research capacity.
∎ Work experience with mobile phone manufacturers (such as Samsung, Oppo, and Vivo)
∎ Core Responsibilities:
∎ Understand and incorporate technical and business requirements into research.
∎ Establish and implement overall research strategies. Develop reasonable research plans with clear objectives.
∎ Effectively conduct or organize local teams to carry out user research projects.
∎ Collect and analyze user behavior through field visits, user interviews, surveys, desk research etc.
∎ Projects include but are not limited to: user scanning (segmentation), local market analysis, target user deep dive, mobile phone experience, new function concept test/usability test, NPS / user satisfaction/user experience measurement, etc;
∎ Discern the pain points and key scenarios of different and target demographic groups based on the characteristics of the target market population;
∎ Advocate research findings to diverse audiences through written reports and in-person presentations, promote the implementation of research outputs;
∎ Continuous up-skilling in research-related methodology and technology as a value add to the team.
∎ Qualification Required
∎ 5+ years experience in user research (both qualitative and quantitative methods).
∎ At least a bachelor's degree in Psychology / Sociology / Statistics / Anthropology / Marketing / Business / Economics / Information Technology / Management or related fields.
∎ Able to communicate effectively in English — written and verbal.
∎ Fluency in other local languages.
∎ Familiar with a variety of user research methodologies, such as interviews and fieldwork, moderating focus group conversations, survey design, and data analysis.
∎ Experience conducting a range of research methods applicable to all product stages from conception to release and driving tangible outcomes with product teams and a proven track record of success.
∎ Successfully manage and deliver on multiple projects/initiatives with tight timelines in a fast-paced environment.
∎ Positive attitude; Be responsible and high spirit of teamwork
∎ Preferred (Non-mandatory) qualifications:
∎ Strong understanding of the latest technology trends;
∎ Experience in team management;
∎ Experience in working in an international environment.;
∎ Those with more cooperative resources in the industry, such as universities, research institutions, innovative companies, etc;
∎ Portfolio which includes 1-2 examples of projects you’ve worked on in a research capacity.
∎ Work experience with mobile phone manufacturers (such as Samsung, Oppo, and Vivo)

Skills & Expertise:

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (GULSHAN 2)

Company Information:
∎ Ismartu Technology Bd Ltd (ITBL)
∎ Concord Baksh Tower, 4th Floor, Plot-11/A, Road-48, Block-CWN, Gulshan-2 Dhaka 1212
∎ Ismartu Tecnonoly BD Limited is best known for its leading technology brands, including TECNO, itel and Infinix. After years of expansion, Ismartu is now a leading player in the mobile industry, with a market share of over 40% in this industry.

Address::
∎ Concord Baksh Tower, 4th Floor, Plot-11/A, Road-48, Block-CWN, Gulshan-2 Dhaka 1212
∎ Ismartu Tecnonoly BD Limited is best known for its leading technology brands, including TECNO, itel and Infinix. After years of expansion, Ismartu is now a leading player in the mobile industry, with a market share of over 40% in this industry.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 10 Apr 2025

Category: Marketing/Sales

Interested By University

University Percentage (%)
University of Dhaka 10.86%
National University 5.43%
Jagannath University 5.11%
Jahangirnagar University 4.15%
University of Rajshahi 3.51%
Daffodil International University (DIU) 3.51%
North South University 3.51%
American International University Bangladesh (AIUB) 3.19%
3.19%
BRAC University 3.19%

Interested By Age Range

Age Range Percentage (%)
20-30 54.31%
31-35 24.60%
36-40 10.86%
40+ 6.71%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 5.83%
20K-30K 18.45%
30K-40K 17.80%
40K-50K 19.09%
50K+ 38.83%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 21.41%
0.1 - 1 years 7.35%
1.1 - 3 years 18.21%
3.1 - 5 years 18.85%
5+ years 34.19%

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