Brand Manager- Marketing

Job Description

Title: Brand Manager- Marketing

Company Name: INNOVATE

Vacancy: 20

Age: 25 to 30 years

Location: Dhaka

Salary: Negotiable

Experience:
∎ 2 to 5 years
∎ The applicants should have experience in the following business area(s):Electronic Equipment/Home Appliances

Published: 11 Jan 2025

Education:
∎ Bachelor of Business Administration (BBA)
∎ Bachelor’s degree in Business or Engineering (CSE, EEE, ECE preferred); an MBA is an added advantage.
∎ Educational requirements may be relaxed for candidates with significant experience in corporate sales.

Requirements:

Additional Requirements:
∎ Age 25 to 30 years
∎ Candidates experienced on electronics industry will get preference
∎ Experience managing a brand across multiple markets
∎ Creative thinker and problem solver
∎ Strategic thinker able to identify long-term opportunities and trends.

Responsibilities & Context:
∎ INNOVATE IT Limited is looking for a Senior Brand Manager, reporting to the Marketing Director, we are looking for someone who will oversee the execution of our marketing campaigns, who will bring together different marketing and communication groups, set clear targets, and ensure all teams work towards common objectives. Coordinates with external creative and business partners and internal departments for campaign execution.
∎ You are also responsible for product forecasting and accomplishment throughout the PLC, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with SCM, sales, marketing, and support to meet revenue and customer satisfaction goals. You have to define an apt strategy and roadmap for your assigned brands.
∎ Measure and report the performance of all marketing campaigns, and assess ROI and KPIs.
∎ Monitor market trends, research consumer markets, and competitors’ activities.
∎ Develop and implement comprehensive go-to-market strategies for our consumer electronics products.
∎ Work with your analytics partners to set clear data-driven goals based on market benchmarking.
∎ Establish performance specifications, cost and price parameters, market applications, and sales estimates.
∎ Oversee new and ongoing marketing and advertising activities.
∎ Translate brand elements into plans and go-to-market strategies.
∎ Interface and collaborate with the Sales, Product, and Creative Teams to align brand strategies and execution.
∎ Manage a team of marketing people working on brand initiatives.
∎ Lead creative development to motivate the target audience to “take action”.
∎ Oversee and ensure that all creative materials, from tent pole assets to key social postings, are aligned with brand messaging and objectives.
∎ Oversee multi-channel marketing campaigns, including digital, retail, social media, and PR activities.
∎ Job Context:·
∎ INNOVATE IT Limited is looking for a Senior Brand Manager, reporting to the Marketing Director, we are looking for someone who will oversee the execution of our marketing campaigns, who will bring together different marketing and communication groups, set clear targets, and ensure all teams work towards common objectives. Coordinates with external creative and business partners and internal departments for campaign execution.
∎ You are also responsible for product forecasting and accomplishment throughout the PLC, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with SCM, sales, marketing, and support to meet revenue and customer satisfaction goals. You have to define an apt strategy and roadmap for your assigned brands.
∎ Job Responsibilities:
∎ Measure and report the performance of all marketing campaigns, and assess ROI and KPIs.
∎ Monitor market trends, research consumer markets, and competitors’ activities.
∎ Develop and implement comprehensive go-to-market strategies for our consumer electronics products.
∎ Work with your analytics partners to set clear data-driven goals based on market benchmarking.
∎ Establish performance specifications, cost and price parameters, market applications, and sales estimates.
∎ Oversee new and ongoing marketing and advertising activities.
∎ Translate brand elements into plans and go-to-market strategies.
∎ Interface and collaborate with the Sales, Product, and Creative Teams to align brand strategies and execution.
∎ Manage a team of marketing people working on brand initiatives.
∎ Lead creative development to motivate the target audience to “take action”.
∎ Oversee and ensure that all creative materials, from tent pole assets to key social postings, are aligned with brand messaging and objectives.
∎ Oversee multi-channel marketing campaigns, including digital, retail, social media, and PR activities.

Skills & Expertise:

Compensation & Other Benefits:
∎ Performance bonus
∎ Friendly working environment.
∎ Flexibility in working surrounding.
∎ Other facilities as per company policy.
∎ Friendly working environment.
∎ Flexibility in working surrounding.
∎ Other facilities as per company policy.

Workplace:
∎ Work at office

Employment Status: Full Time

Gender:
∎ Only Male

Job Location: Dhaka

Read Before Apply:

Age 25 to 30 years

Strong understanding of IT products and corporate sales processes.

Demonstrated ability to meet and exceed sales targets in a competitive environment.

Exceptional interpersonal and negotiation skills to build lasting client relationships.

Proficiency in MS Office and CRM software.

Company Information:
∎ INNOVATE
∎ Confidence?? Center,Tower-2, 12A, Kha-9, Progoti Sharani, Shahjadpur, Gulshan, Dhaka-1212
∎ https://innovatefirm.com/
∎ Innovate Firm is among the pioneers commencing Internet of Things (IoT) based company in Bangladesh that provides one stop smart home solution. INNOVATE started its journey as a complete SMART HOME & SMART BUILDING Solution provider in Bangladesh in 2020. Get complete HOME AUTOMATION & BUILDING AUTOMATION solutions under one roof. One of the biggest concerns for the technical challenge is system setup and maintenance. This makes our team smile for a couple of reasons. Because each household has its own unique needs, we help to customize individualized solutions to meet those needs. To guarantee that our products reach you in perfect condition, every single module, panel, and sensor we produce undergoes a rigorous testing process. After this, we then inspect each product ensuring that it not only meets your expectations but exceeds them.

Address::
∎ Confidence?? Center,Tower-2, 12A, Kha-9, Progoti Sharani, Shahjadpur, Gulshan, Dhaka-1212
∎ https://innovatefirm.com/
∎ Innovate Firm is among the pioneers commencing Internet of Things (IoT) based company in Bangladesh that provides one stop smart home solution. INNOVATE started its journey as a complete SMART HOME & SMART BUILDING Solution provider in Bangladesh in 2020. Get complete HOME AUTOMATION & BUILDING AUTOMATION solutions under one roof. One of the biggest concerns for the technical challenge is system setup and maintenance. This makes our team smile for a couple of reasons. Because each household has its own unique needs, we help to customize individualized solutions to meet those needs. To guarantee that our products reach you in perfect condition, every single module, panel, and sensor we produce undergoes a rigorous testing process. After this, we then inspect each product ensuring that it not only meets your expectations but exceeds them.

Application Deadline: 10 Feb 2025

Category: Marketing/Sales