Brand executive
Job Description
Title: Brand executive
Company Name: Orko Health Ltd.
Vacancy: Not specific
Job Location: Chattogram
Employment Status: Full-time
Educational Requirements:
∎ Bachelor degree in any discipline
Experience Requirements:
∎ 5 to 6 year(s)
∎ The applicants should have experience in the following area(s):
Pharmaceuticals
Job Context:
∎ Orko Health Ltd. is looking for a brand executive to develop and implement marketing activities that increase brand value, awareness and market share. As a Brand Executive you will work closely with different teams to create and execute marketing initiatives that resonate with the target market and increase sales. You will organize creative campaigns and promotional events that can make a difference for our company’s success according to trends and customer requirements.
∎ The successful candidate will have a good understanding of consumer behavior, be up-to-date on market trends and continuously monitor competitor activity. You will also be responsible for conducting research, difital marketing, analyzing data, developing go-to-market strategies and reporting on brand performance.
Job Responsibilities:
∎ Conceive and develop efficient and intuitive marketing strategies
∎ Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc.
∎ Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
∎ Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
∎ Plan, monitor and review on the marketing budget.
∎ Conceptualize and initiate digital and social media campaigns. Responsible for planning and delivering innovative content across all social media platforms.
∎ Responsible for content creation including design and copy writing for digital ads and related marketing collaterals.
∎ Measure and report performance of all digital marketing campaigns.
∎ Measuring and reporting on campaign performance and assessing KPIs and ROI.
∎ Initiate and control surveys to assess customer requirements and dedication
∎ Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
∎ Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
∎ Monitor progress of campaigns using various metrics and submit reports of performance
∎ Collaborate with managers in preparing budgets and monitoring expenses
∎ Ensuring that messaging and marketing activities are aligned with brand and company values.
Additional Requirements:
∎ Proven working experience in pharmaceutical industry
∎ Thorough knowledge of strategic planning principles and marketing best practices
∎ Familiarity with social media and web analytics (e.g. WebTrends)
∎ Creativity and commercial awareness
∎ Graduation in marketing, business administration or relevant discipline
∎ Creativity and commercial awareness
∎ Familiarity with social media and web analytics (e.g. WebTrends)
∎ Thorough knowledge of strategic planning principles and marketing best practices
∎ Previous experience in developing brand and marketing strategies.
∎ Good communication skills, both verbal and written.
∎ Highly organized and perform well under pressure.
Salary: Negotiable
Compensation & Other Benefits:
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ TA/ DA, Yearly performance bonus, Leave encashment
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 10 May 2022
Company Information:
∎ 10 Apr 2022
∎ Orko Health Ltd.
∎ Address : YN Center, House-6/A, 2nd Floor, Gulshan Avenue, Dhaka-1212
∎ Web : https://haldavalley.com
Category: Marketing/Sales
: Applicant write along with ORKO Health Limited, must attached his/her resume with latest photograph, contact no, email subject will be "Brand Executive", will be your total experience on regarding field. Without valid subject your application will be rejected.
