Job Description
Title: Assistant Planning Manager-Branding (realme)
Company Name: Daosheng Enterprise Development Co. Ltd.
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Master of Business Administration (MBA) in Marketing
Experience Requirements:
∎ At least 4 year(s)
Job Responsibilities:
∎ Have an agile mindset of self-improvement, brand growth and creating benchmarks in the smartphone industry
∎ Execute projects to create value for end users
∎ Willingness to always update yourself as per brand guidelines and tonality. Execute campaigns to increase brand visibility
∎ Have the mindset of getting things done efficiently and in accordance with the given KPI’s
∎ Understand the project briefs and KPI’s provided and carry out the project accordingly
∎ Coordination and execution of the projects in accordance with the brand guidelines and product briefs.
∎ Have a proper understanding of executing online and offline campaigns
∎ Undertaking competitor research and analysis
∎ Conducting market research to establish customer trends and habits
∎ Building and maintaining relationships with new and existing marketing campaign vendors through prospecting and networking
∎ Coordinating university-based campaigns as per the given brief
∎ Performing other duties when needed
Additional Requirements:
∎ Age 30 to 35 years
∎ To develop, implement marketing campaigns (including but not limited to):
∎ As per brief, develop Integrated Marketing Communication (IMC) for branding team
∎ Prepare budget based on IMC
∎ Develop & execute campaigns based on IMC
∎ Developing marketing campaign i.e. photoshoot, launch event, OVC, TVC, Online/Offline Activation campaigns
∎ Preparing the timeline for project implementation
∎ Monitoring pre-campaign material production
∎ Ensuring material tonality in accordance with brand tonality
∎ Monitoring execution of all projects and campaigns
∎ Knowledge about 360-degree post-production of a marketing campaign
∎ Ensuring post-production details, i.e., post-editing of the launch video in the editing panel
∎ Monitoring photo post-editing
Salary: Negotiable
Compensation & Other Benefits:
∎ Festival Bonus: 2
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 11 Jun 2023
Company Information:
∎ 23 May 2023
∎ Daosheng Enterprise Development Co. Ltd.
∎ Address : 144-Police Plaza Concord Tower-B, Floor-8th, Gulshan-1, Dhaka-1212
∎ Web : https://www.realme.com/bd/
∎ Business : Daosheng Enterprise Development Co. Ltd. is a technology brand on a mission to provide high quality smartphones. Our founder Sky Li officially established the brand "realme" on Aug 28, 2018 with a bunch of young enthusiasts who had a rich experience in the smartphone industry across countries.
With zeal to accomplish something great and extraordinary, we follow the philosophy of Dare To Leap and pursue excellence with top notch technology that goes beyond age and style.
We strongly believe and work towards three main aspects of our smartphones - Leap-forward Design, Leap-forward Performance and Leap-forward Quality.
At the beginning of 2020, realme announced its dual driven strategy of “Smartphone + AIoT”. In August of 2020, realme`s global users of smartphone reached 45 million and its sales volume of AIoT audio products broke the record of 1 million in June. According to the statistics of Counterpoint global smartphone shipments in Q2 of 2020, the emerging smartphone brand realme is the only brand in the world who registers double digit growth, still ranking at the 7th for four consecutive quarters. As the world`s fastest-growing smartphone brand, realme stands firmly among the mainstream smartphone brands.
From achieving a Guinness World Record with realme 3 to being the recipients of prestigious industry awards, our marketing strategies and efforts have continuously been recognized by the industry. At present, realme has entered 61 markets worldwide, including Asia, Europe, Oceania, and Middle and East Africa, etc.
We consider this as just the beginning of a revolution in the world of smartphones. We aim to leap-forward to unlimited possibilities and innovation. We Dare To Leap.
Category: Marketing/Sales
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