Assistant Manager, Brand

Job Description

Title: Assistant Manager, Brand

Company Name: bKash Ltd.

Vacancy: 1

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor's degree in marketing from a reputed institution

Experience Requirements:
∎ At least 4 year(s)

Job Responsibilities:
∎ Analyzing the assigned product positioning, uncover consumer insights and deliver innovative marketing campaigns
∎ Develop respective vertical's elements into plans, performance specifications and market strategies
∎ Develops and updates consumer portrait, contributes to category strategy, provides recommendation to pricing and promotional strategy
∎ Work in close collaboration with concern cross functions to develop robust activity plans in line with the respective brand essence and accelerate growth
∎ Ensures consumer centricity, applies Innovation levers, contributes, and executes Innovation pipeline, maintains vibrancy via relevant renovation for respective brand
∎ Work in conjunction with category & development to identify and target key market opportunity, through trends, consumer research & understanding and competitor activity
∎ Participate in and evaluate Consumer Marketing oriented research and analysis, promotions, public relations, media and advertising associated with assigned brands or products
∎ Align the company around the respective brand's direction, choices, and tactics

Additional Requirements:
∎ Age at least 27 years
∎ Strategic thinker able to identify long-term opportunities and trends
∎ Project management experience, with a solid understanding of project management principles and techniques
∎ Proven ability to work cross-functionally
∎ Assertive communication and active listening
∎ Market and Consumer Sensibility
∎ 4-6 years or above of experience in brand management, brand marketing, or marketing management


Salary: Negotiable

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 18 Dec 2023

Company Information:
∎ 11 Dec 2023
∎ bKash Ltd.
∎ Address : Shadhinata Tower, 1, Bir Sreshtha Shaheed Jahangir Gate, Dhaka Cantonment, Dhaka-1206
∎ Business : Mobile financial service

Category: Marketing/Sales

:

Interested By University

University Percentage (%)
National University 9.07%
University of Dhaka 7.30%
North South University 7.18%
Jagannath University 4.24%
East West University 3.77%
BRAC University 3.42%
Independent University, Bangladesh 3.18%
Jahangirnagar University 2.59%
United International University 1.88%
Bangladesh University of Professionals 1.77%

Interested By Age Range

Age Range Percentage (%)
20-30 48.65%
31-35 31.33%
36-40 13.07%
40+ 4.00%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 4.27%
20K-30K 12.91%
30K-40K 14.45%
40K-50K 15.40%
50K+ 52.96%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 6.12%
0.1 - 1 years 2.83%
1.1 - 3 years 13.19%
3.1 - 5 years 23.20%
5+ years 54.65%

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