Officer/Sr. Officer - Brand and Communication

Job Description

Title: Officer/Sr. Officer - Brand and Communication

Company Name: GPH Ispat Limited

Vacancy: --

Location: Dhaka

Salary: Negotiable

Experience:
∎ 1 to 3 years
∎ The applicants should have experience in the following business area(s):Tiles/Ceramic, Paint, Cement, Steel

Published: 31 May 2025

Education:
∎ From reputed and recognized University with sound academic Background

Requirements:

Additional Requirements:
∎ Strong analytical skills with the ability to interpret data and generate actionable insights.
∎ Excellent communication and presentation skills.
∎ Creative thinker with a passion for branding and a keen eye for detail.
∎ Proficiency in marketing tools and software.
∎ Familiarity with digital marketing and social media strategies.
∎ Key Competencies:
∎ Strategic thinking and planning
∎ Strong interpersonal and collaboration skills
∎ Creativity and innovation
∎ Analytical and problem-solving abilities
∎ Project management skills

Responsibilities & Context:
∎ Develop and execute long term brand building strategy aligned with company goals and market trends.
∎ Plan and execute ATL campaigns across TV, print, billboards, and wall paintings.
∎ Monitor and evaluate the effectiveness of ATL campaigns using metrics like reach, impressions, and share of voice.
∎ Develop and manage SEO, social media, and content marketing campaigns.
∎ Use analytics tools (e.g., Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager) to track campaign performance and optimize strategies for better results.
∎ Collaborate with agencies to produce impactful marketing creatives.
∎ Build relationships with masons, engineers, and dealers to enhance advocacy.
∎ Track campaign performance, analyze metrics, and optimize marketing efforts.
∎ Estimate and establish cost parameters, budgets, campaigns, and potential ROI.
∎ Prepare monthly, quarterly and half yearly progress report of the brand activity.
∎ Conduct market research to identify brand positioning and market opportunities.
∎ Collaborate with cross functional teams in development of advertising, promotions, internal work, campaign, social media, and other areas of representation within the brand guidelines.
∎ Develop and execute long term brand building strategy aligned with company goals and market trends.
∎ Plan and execute ATL campaigns across TV, print, billboards, and wall paintings.
∎ Monitor and evaluate the effectiveness of ATL campaigns using metrics like reach, impressions, and share of voice.
∎ Develop and manage SEO, social media, and content marketing campaigns.
∎ Use analytics tools (e.g., Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager) to track campaign performance and optimize strategies for better results.
∎ Collaborate with agencies to produce impactful marketing creatives.
∎ Build relationships with masons, engineers, and dealers to enhance advocacy.
∎ Track campaign performance, analyze metrics, and optimize marketing efforts.
∎ Estimate and establish cost parameters, budgets, campaigns, and potential ROI.
∎ Prepare monthly, quarterly and half yearly progress report of the brand activity.
∎ Conduct market research to identify brand positioning and market opportunities.
∎ Collaborate with cross functional teams in development of advertising, promotions, internal work, campaign, social media, and other areas of representation within the brand guidelines.

Skills & Expertise:

Compensation & Other Benefits:
∎ Provident fund, Profit share, Gratuity, Insurance
∎ Festival Bonus: 3
∎ Additional Alternate Weekly Weekend facility

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka

Read Before Apply:

Please mention "Application for Officer/Sr. Officer-Brand and Communication" in Subject line

Apply Procedure:

Email your CV:
∎ Send your CV to the given email [email protected] or Email your CV from My Bdjobs account

Company Information:
∎ GPH Ispat Limited
∎ Crown Chamber, 325, Asadgonj, Chittagong
∎ www.gphispat.com.bd
∎ GPH ispat Limited engages in the manufacture and trading of iron products and steel materials in Bangladesh, promising a super strong future and economy with its world –class products. Besides structural bar, GPH ispat Ltd. is also one of the producers of low & medium carbon and low alloy steel billets in Bangladesh, the main ingredient of manufacturing graded steel bar. Incorporated on May 17, 2006- GPH ispat is exporting international standard GPH steel billets and bars in multiple countries. Since then, GPH ispat has never stopped but grown as the leading steel manufacturers in Bangladesh. The introduction of GPH ispat Ltd. has all the potentials to take Bangladesh quite a few steps forward to a stronger & brighter tomorrow.
GPH believes in all forms of sustainability from social, natural, financial, technological, and regulatory. This has been working since its inception for the greater interest of human being and planet of this universe. GPH has brought Quantum technology to Asia for the first time, which is also the only one in South Asia.

Address::
∎ Crown Chamber, 325, Asadgonj, Chittagong
∎ www.gphispat.com.bd
∎ GPH ispat Limited engages in the manufacture and trading of iron products and steel materials in Bangladesh, promising a super strong future and economy with its world –class products. Besides structural bar, GPH ispat Ltd. is also one of the producers of low & medium carbon and low alloy steel billets in Bangladesh, the main ingredient of manufacturing graded steel bar. Incorporated on May 17, 2006- GPH ispat is exporting international standard GPH steel billets and bars in multiple countries. Since then, GPH ispat has never stopped but grown as the leading steel manufacturers in Bangladesh. The introduction of GPH ispat Ltd. has all the potentials to take Bangladesh quite a few steps forward to a stronger & brighter tomorrow.GPH believes in all forms of sustainability from social, natural, financial, technological, and regulatory. This has been working since its inception for the greater interest of human being and planet of this universe. GPH has brought Quantum technology to Asia for the first time, which is also the only one in South Asia.

Application Deadline: 30 Jun 2025

Category: Marketing/Sales