Title: Officer/ Sr. Officer - Brand
Company Name: Akij Resources Ltd.
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ BBA/ MBA in Marketing
∎ Skills Required: Hard Working, Proactive and Positive attitude, Result Driven, Strong analytical ability, Strong communication skills
Experience Requirements:
∎ 2 to 6 year(s)
∎ The applicants should have experience in the following area(s):
Brand Management, Brand Marketing, Brand Planning/ Development
∎ The applicants should have experience in the following business area(s):
Food (Packaged), Group of Companies, Manufacturing (FMCG)
Job Responsibilities:
∎ Implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc. as per strategic objective.
∎ Direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
∎ Co-work with respective trade channels and partners for promotional mechanism, special offers, instore display and POS materials.
∎ Execute new product launches as per marketing strategies.
∎ Coordinate digital and social media campaign implementations through working with various digital agencies.
∎ Responsible for delivering innovative content across all social media platforms as per plan.
∎ Responsible for content creation including design and copy writing for digital ads and related marketing collaterals as per marketing strategies.
∎ Measure and report performance of all marketing campaigns.
∎ Coordinate e-commerce business by executing online campaigns and promotions.
∎ Monitor competitor's activities through print, TVC advertisements and data analysis, as well as current market performance and trends.
Additional Requirements:
∎ Age 25 to 32 years
∎ Experience in healthcare / personal care in the FMCG or food commodity industry would be an advantage
Salary: Negotiable
Compensation & Other Benefits:
∎ Medical allowance, Profit share, Provident fund, Weekly 2 holidays, Insurance, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 13 Nov 2021
Company Information:
∎ 31 Oct 2021
∎ Akij Resources Ltd.
∎ Address : Akij House, 198 Bir Uttam Mir Shawkat Sarak, Tejgaon, Dhaka-1208.
∎ Web : www.akij.net
Category: Marketing/Sales