Title: Manager – Product & Brand Management
Company Name: JK Lifestyle Ltd
Vacancy: 1
Age: 34 to 42 years
Job Location: Dhaka (Aftabnagar)
Salary: Negotiable
Experience:
Additional Requirements
Strong understanding of product lifecycle, category management, brand positioning and market analysis.
Strong analytical skills with ability to evaluate sales, margin, demand and product performance.
Good knowledge of consumer trends, competitor analysis and product positioning.
Strong communication, negotiation and cross-functional coordination skills.
Ability to manage multiple products/projects and meet deadlines.
Proficiency in Google workspace, MS Excel, PowerPoint and business reporting.
Experience in FMCG, food, wellness, lifestyle, consumer products or e-commerce will be preferred.
Hands-on experience in product portfolio planning, sourcing, positioning and commercial performance.
Ultimate Organic Life Limited, a concern of JK Lifestyle Limited is looking for a dynamic, creative, and commercially driven Manager – Product & Brand Management to lead the development, positioning, and growth of the company’s product portfolio and brands.
Job Responsibilities
Manage the overall product portfolio and brand management activities.
Develop product and category strategies aligned with company business objectives.
Monitor product performance, sales, margin, demand, stock position and lifecycle.
Identify new product opportunities through market research, customer insight and competitor analysis.
Coordinate product development, sourcing, supplier communication and launch activities.
Develop product positioning, pricing recommendations and commercial plans in coordination with relevant teams.
Maintain product information, specifications, claims and internal product documentation.
Work closely with Marketing, Sales, Supply Chain, Digital Commerce and Customer Care teams.
Monitor brand consistency across product, communication and customer touchpoints.
Prepare product and brand performance reports and recommend corrective actions.
Support product launches, campaigns and promotional activities.
Ensure product portfolio decisions are data-driven and commercially viable.
Ensure new product and packaging concepts are aligned with the company’s brand strategy, commercial objectives and target market expectations.
Physical visits to all outlets including regional outlets across the country are required.