Brand Manager

Job Description

Title: Brand Manager

Company Name: JUBILANT FOODWORKS BANGLADESH LIMITED(Domino`s Pizza Bangladesh)

Vacancy: 1

Age: Na

Job Location: Dhaka (Mohakhali)

Salary: Negotiable

Experience: --

Published: 2026-10-05

Application Deadline: 2026-10-31

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

About Domino's Pizza Bangladesh

Domino's Pizza is one of the world's leading Quick Service Restaurant (QSR) brands, serving millions of customers through innovative products, technology-driven solutions, and exceptional customer experiences. Domino’s Pizza has a 39-store network across 7 cities in Bangladesh. We are looking for a highly motivated, commercially driven, and results-oriented professional to join our Marketing Team as Brand Manager and lead the development and execution of brand strategies to accelerate business growth and strengthen Domino’s market leadership in Bangladesh.

Job Summary

The Brand Manager will be responsible for leading the end-to-end brand agenda, including annual brand planning, New Product Development (NPD), 360° campaign management, competitive intelligence, consumer insights, and marketing budget management. The role will work closely with cross-functional teams to translate business objectives into impactful brand initiatives, drive portfolio growth, and deliver measurable commercial results.

The ideal candidate should have strong experience in core brand management, NPD, integrated marketing, consumer insights, and business analytics, preferably within the QSR, FMCG, Retail, or Food & Beverage industry.

Key Responsibilities

1.       Custodian of Yearly Planning: Spearhead the formulation, development, and execution of the comprehensive annual brand marketing plan, aligning business strategy with seasonal campaigns and long-term portfolio growth.

2.       NPD & System Onboarding: Drive the New Product Development (NPD) cycle from concept to reality; collaborate cross-functionally to manage the technical onboarding of new items, menu innovations, and promotional pricing structures into internal operations and POS systems.

3.       Competitive Intelligence & Response Strategy: Proactively track, benchmark, and analyze competitor activities across the NPD and innovation landscape. Devise swift, data-backed strategic actions and response plans to maintain market leadership.

4.       360° Campaign Management: Design, deploy, and evaluate high-impact 360-degree marketing campaigns covering Above-the-Line (ATL), Below-the-Line (BTL), and Digital channels.

5.       Consumer Insights & Market Analytics: Analyze customer trends, buying behaviors, and campaign performance data to turn insights into actionable growth strategies.

6.       P&L & Budget Accountability: Manage the marketing budget efficiently, track the ROI of promotional events, and drive market share growth while maintaining cost-efficiency.