Brand Manager

Job Description

Title: Brand Manager

Company Name: JUBILANT FOODWORKS BANGLADESH LIMITED(Domino`s Pizza Bangladesh)

Vacancy: 1

Age: At most 40 years

Job Location: Dhaka (Mohakhali)

Salary: Negotiable

Experience:

• 6 to 8 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Retail Store, Restaurant

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

• 6 to 8 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Retail Store, Restaurant

• Age At most 40 years

About Domino's Pizza Bangladesh

Domino's Pizza is one of the world's leading Quick Service Restaurant (QSR) brands, serving millions of customers through innovative products, technology-driven solutions, and exceptional customer experiences. Domino’s Pizza has a 39-store network across 7 cities in Bangladesh. We are looking for a highly motivated, commercially driven, and results-oriented professional to join our Marketing Team as Brand Manager and lead the development and execution of brand strategies to accelerate business growth and strengthen Domino’s market leadership in Bangladesh.

Job Summary

The Brand Manager will be responsible for leading the end-to-end brand agenda, including annual brand planning, New Product Development (NPD), 360° campaign management, competitive intelligence, consumer insights, and marketing budget management. The role will work closely with cross-functional teams to translate business objectives into impactful brand initiatives, drive portfolio growth, and deliver measurable commercial results.

The ideal candidate should have strong experience in core brand management, NPD, integrated marketing, consumer insights, and business analytics, preferably within the QSR, FMCG, Retail, or Food & Beverage industry.

Key Responsibilities

1.       Custodian of Yearly Planning: Spearhead the formulation, development, and execution of the comprehensive annual brand marketing plan, aligning business strategy with seasonal campaigns and long-term portfolio growth.

2.       NPD & System Onboarding: Drive the New Product Development (NPD) cycle from concept to reality; collaborate cross-functionally to manage the technical onboarding of new items, menu innovations, and promotional pricing structures into internal operations and POS systems.

3.       Competitive Intelligence & Response Strategy: Proactively track, benchmark, and analyze competitor activities across the NPD and innovation landscape. Devise swift, data-backed strategic actions and response plans to maintain market leadership.

4.       360° Campaign Management: Design, deploy, and evaluate high-impact 360-degree marketing campaigns covering Above-the-Line (ATL), Below-the-Line (BTL), and Digital channels.

5.       Consumer Insights & Market Analytics: Analyze customer trends, buying behaviors, and campaign performance data to turn insights into actionable growth strategies.

6.       P&L & Budget Accountability: Manage the marketing budget efficiently, track the ROI of promotional events, and drive market share growth while maintaining cost-efficiency.

Requirements & Qualifications

1.       Experience & Mindset: 6 to 8 years of core brand management experience (preferably in FMCG, QSR, Retail, or F&B). Must possess a strong ownership mindset with the ability to take absolute charge of projects, working with high self-dependence and minimal supervision.

2.       Education: Bachelor’s or Master’s degree in Business Administration, Marketing, or a related discipline from a reputable university.

3.       Analytical Mindset: Strong competency in handling brand P&L, budget tracking, system integration workflows, and analyzing retail performance data.

4.       Communication Skills: Exceptional communication, storytelling, and presentation skills in both English and Bangla.

5.       Agility: Ability to thrive under pressure in a fast-paced retail environment, manage tight deadlines, and lead cross-functional stakeholders seamlessly.

What We Offer

• Opportunity to work with one of the world's leading QSR brands.

• A dynamic, fast-paced, and collaborative work environment.

• Career growth and learning opportunities.

• Competitive compensation and benefits package.