Field Promotion Executive

Job Description

Title: Field Promotion Executive

Company Name: ACI Formulations PLC

Vacancy: --

Age: 24 to 32 years

Job Location: Anywhere in Bangladesh

Salary: --

Experience:

• 1 to 3 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies, Chemical Industries
• Freshers are also encouraged to apply.

• Master’s/Bachelor’s in Agriculture, Marketing, Business Administration, or any relevant discipline.

• Relevant training in campaign management, field promotion, or marketing analytics will be an added advantage.

• 1 to 3 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies, Chemical Industries
• Freshers are also encouraged to apply.

• Age 24 to 32 years

• Experience in supervising field teams such as BPO or similar roles.

• Good understanding of farmer meetings, market activation, product demo, branding, dealer/retailer engagement, and rural market operations.

• Ability to coordinate with Sales, Marketing, Product, and regional field teams.

• Strong field execution, monitoring, reporting, and follow-up skills.

• Ability to identify execution gaps and recommend practical improvement actions.

• Proficiency in MS Excel, PowerPoint, and basic reporting tools.

• Willingness to travel frequently across Bangladesh.

• Strong communication and interpersonal skills.

• Field-oriented, proactive, organized and result-driven.

• Good problem-solving ability and team coordination mindset.

• Able to work under pressure and manage multiple priorities.

• Execute and monitor field promotion activities at the regional level as per business priorities, crop focus and Head Office guidelines.

• Supervise and guide BPOs to ensure disciplined field movement, proper coverage and effective promotional execution.

• Ensure proper implementation of field-level promotional activities by BPOs including campaigns, SFM, Crop Mala, Solution Booth, Multimedia Meetings, Retail/Dealer Meetings, farmer meetings, and other assigned activities at regional level.

• Provide regular guidance to BPOs on product knowledge, farmer communication, retailer visits, demo follow-up, and daily reporting process.

• Monitor BPO daily activities, movement plans, field coverage, retailer visits, farmer contact and overall performance.

• Monitor and support product demonstration activities by BPOs on targeted crops by selecting suitable demo plots, progressive farmers and appropriate locations.

• Collect market feedback, competitor information, farmer response, and field-level challenges from assigned regions by the BPOs.

• Maintain close coordination with BPOs, Sales Officers, Territory Officers, RSMs, Marketing team and Campaign Manager for smooth field execution.

• Track promotional activities, branding execution, demo progress, farmer meetings and campaign outcomes by the BPOs in the assigned region.

• Prepare and submit regular reports on field activities, BPO performance, demo status, market feedback and regional execution gaps.

• Identify field-level promotional gaps and take necessary corrective actions in consultation with the Campaign Manager.

• Perform any other duties assigned by the supervisor.

• Provident fund,Mobile bill,Gratuity
• Festival Bonus: 2

• Hospitalization Scheme

• Group Life Insurance