Title: Digital Product Manager
Company Name: Shanta Securities Limited
Vacancy: --
Age: Na
Job Location: Dhaka (GULSHAN 1)
Salary: Negotiable
Experience: --
Published: 2026-07-13
Application Deadline: 2026-07-22
Education:
Requirements: --
Skills Required:
Additional Requirements:
Responsibilities & Context:
Product Strategy & Vision
• Own the overall product vision, strategy, and roadmap for Shanta Easy Trade & Shanta Easy X, ensuring alignment with the company's digital business objectives and long-term growth strategy.
• Drive the growth of digital trading by identifying new business opportunities, enhancing customer adoption, and improving digital engagement across the customer journey.
• Define product priorities based on business objectives, customer needs, market trends, and competitive analysis.
Product Ownership & Development
• Lead the end-to-end product lifecycle, including product ideation, market research, business requirement gathering, product development, testing, launch, and continuous enhancement.
• Collaborate closely with Technology, Business, Marketing, Compliance, Operations, and Customer Service teams to deliver high-quality product releases on time.
• Maintain and continuously refine the product roadmap by balancing customer expectations, business priorities, technical feasibility, and regulatory requirements.
• Assess product-related risks and make informed decisions that balance innovation, customer experience, and operational practicality.
Digital Growth & Customer Experience
• Design and execute digital growth initiatives and customer engagement campaigns to increase customer acquisition, activation, trading frequency, and retention.
• Gather insights from customer feedback, usage analytics, stakeholder inputs, and customer service interactions to continuously improve the product experience.
• Champion customer-centric product improvements to enhance usability, accessibility, and overall user satisfaction.
Data Analytics & Performance Management
• Define, monitor, and drive key product and business KPIs, including digital adoption, active users, customer engagement, transaction growth, retention, and revenue contribution.
• Lead product analytics initiatives by implementing and optimizing analytics tools, dashboards, and data-driven decision-making processes.
• Analyze market trends, customer behavior, and competitor offerings to identify opportunities for product innovation and business growth.
Stakeholder & Team Leadership
• Act as the primary product owner by coordinating across internal and external stakeholders to ensure successful execution of product initiatives.
• Lead and develop the Digital Client Service Management team to ensure exceptional customer support and continuous service improvement.
• Foster a culture of innovation, accountability, collaboration, and continuous improvement within the digital product ecosystem.